Inside the Ferrari Factory

Ever wonder what it's like inside a Ferrari factory? Laurance Yap of Canadian Driver got a chance to tour the automaker's facility in Italy. "Ferrari's production process is, indeed, a curious combination of old-world craftsmanship and cutting-edge technology," wrote Yap. But while it might sometimes have an "old-fashioned family," the role of advanced technology is equally apparent. "The paint shop is so automated it's almost eerie: body shells work their way around inside it, first through a 360-degree anti-corrosion dip, then through various primer and paint processes before being baked. From the outside, there are no people visible anywhere in the shop as the candy-coloured bodies work their way through, and the robots move around them." Of course, there's lots of pride in building Ferraris. "When the working day draws to a close, the floors of the old factory are a teeming mass of red-suited people, loud and boisterous and all of them in seemingly no rush to leave."