Kia today released the first images of the production Kia Cee’d hatchback, which was first shown in concept form at the Geneva Motor Show earlier this year. “Our new C-segment model marks a major turning point in Ki”s history and is named cee’d for several reasons,” explained Jean-Charles Lievens, Senior Vice President of Kia Motors Europe. “cee’d is a short, dynamic and innovative name. It’s unconventional, a name which breaks the automotive rules. A surprising name for a car destined to surprise our rivals and delight our customers. I’m sure the name will get people talking about Kia and also be easy to remember.” The car will go on sale in Europe in December. Gallery after the jump…
“The ‘CE’ symbolizes that this model is made in the European Community and the ‘ED’ indicates this car is a European Design created especially with European consumers in mind. ‘cee’d’ represents the ‘seed’ for abundant growth in Kia sales that the new model will undoubtedly ensure. Finally, we wanted to introduce a fresh name in line with Kia’s brand attributes — quality, trustworthy and dynamic,” added Lievens.
