For years, Ford has been denying rumors that the Mercury brand would be killed off. Thought it has taken more than two years to come to fruition, Ford has finally introduced the VOGA edition, a new variant of the Mercury Milan that shows at least some investment in the waterfall-grille brand.
Leftlane was treated to a sneak peak of the 2009 Mercury Milan VOGA edition last week at Ford’s Dearborn Development Center in Dearborn, Mich. VOGA is simply a design-oriented trim package – one that Mercury expects to spread across its lineup (which is rumored to be rapidly decreasing). Special 18 inch chrome alloy wheels, light leather trim with an embroidered logo, black carpet, faux carbon fiber and exterior badging round out the features included. Underneath, it’s standard 2009 Mercury Milan and thus drives like one.
Though Ford ’s long-term plans for Mercury are uncertain, it’s at least promising to see some investment in the rapidly shrinking marque.
