Jaguar says the next-generation S-Type is the model that will return the brand to its former glory. “Wait until you see the next S-Type,” J Mays, vice president of design at Ford, said. “It will express Jaguar’s daring design spirit again.” A Jaguar source who has seen the first sketches called the new S-Type “innovative” and said that it is “without a trace of retro elements.” The redesigned sedan is expected to reach the market in 2007. It is expected to share at least some design elements with the R-D6 concept pictured right. Jaguar customers expect dynamic elegance, not retro styling, said an anonymous Jaguar dealer. “The Maserati Quattroporte and even the Mercedes-Benz CLS are more appealing,” the dealer said. “If these cars were wearing a Jaguar badge, we could have sold a lot more cars.” The latest Jaguar XJ, while mechanically advanced, “looks too much like its predecessor, which dates back from the early ’90s. So customers are disappointed that their neighbors don’t notice it as a new car.”
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11/07, 3:24 PM
posted by:
Mike
At first i thought that was a picture of a veyron.
11/07, 4:13 PM
posted by:
ben
If that’s how the next s-type will look, sign me up.
11/08, 4:53 AM
posted by:
JSP
That looks very good indeed. I’m not even in the market for this class of vehicles and I want to see the rest of the car.