Following a sneak peak at this year’s Geneva Motor Show, Aston Martin exhibited its new One-77 sports car at the Concorso d’Eleganza at Villa d’Este in Italy. Although there is no question Aston Martin is one of the world’s premier automakers, the One-77 will thrust the automaker for the first time ever into the ultra-exotic market segment.
Despite being priced similarly to Bugatti’s Veyron — somewhere in the $1.5 to $2 million range — Aston Martin CEO Ulrich Bez insists that the One-77 is not intended to directly take on the 1000 hp Veyron. “It’s not all about power or being in a performance race with Bugatti,” Bez told Autocar. “It’s a fabulous, hand-built car that’s the pinnacle of what Aston Martin can achieve.” From what we can see from the leaked images, the One-77’s interior will be befit of a Bugatti rival.
Despite Bez’s denial of a supercar rivalry in the making, the One-77 will be equipped with enough firepower to take on practically any supercar in the world. Underhood, the One-77 will be powered by a 7.0-liter V12, derived from Aston’s 6.0-liter powerplant. Output is a massive 750 horsepower with torque checking in at about 533 lb-ft, although both figures are subject to change.
Those astronomical performance numbers and the One-77’s svelte 3,300 pound curb weight should net a top speed well past the 200 mph mark, with a 0-60 time of a scant 3.5 seconds.
But the One-77 won’t be a slouch in the corners, either. The One-77 is shorter than the DB9, lower than the Vantage and has a track of six and a half feet — only eight inches narrower than a Hummer H1.
Although it was previously reported that Aston Martin had received over 100 orders for the One-77, Bez said that those weren’t actually vehicle orders, but rather “expressions of interest”. Only 77 of those hand raisers will actually end up with a One-77 in their collection, with no two cars being exactly alike thanks to a customization system befit of a seven-figure supercar.



04/27, 3:45 PM
posted by:
Bavarian_818
My future X-Wife!
04/27, 4:00 PM
posted by:
TornadoGTI
Nice car but I am curious to see Aston try and pull 7-figures for this car. It is slower and less exotic than a Maseratti MC12, yet will list for twice as much. I dont know. That is the rarest current/recent/comparable production car on the road. It listed for $770,000, did 0-60 in 3.2, topped out at roughly 220mph, and only 50 were made over 2 years (2004/2005). I just don’t know. It is pretty hot but I would argue that I could make a faster, better looking Vantage V-12 for one-fifth the price. It would be 1 of 1 instead of 77.
04/27, 4:19 PM
posted by:
idrinorbarsaku
Bavarian_818,
care to share the loving? this is going to be my future wife!
04/27, 4:43 PM
posted by:
scratchy
this looks so vulgar and cheap , like it was made by Leepu from the Chop Shop show.
04/27, 5:10 PM
posted by:
zeegone
Simply incredible. This baby will sell as I believe AM has done their research on that to make sure. This car is a super-exotic amongst other cars included the Mclaren, Veyron, SLR, and others. It may not be as fast them but it is arguably the best looking. Those front fender and bumper inlets are about to start a whole new trend I believe.
04/27, 6:20 PM
posted by:
Jason
Gaudy
04/27, 7:33 PM
posted by:
teahead
Freakin’ amazing. This will be my daily driver while my weekend car will still be a Pagani Zonda R.
Ultimate wet dream.
04/27, 8:08 PM
posted by:
Rafa LL
Not a lover of the front end and side profile but I’m stunned about that width.
Looking forward to be saved by performance because I don’t believe the looks is enough in this.
04/27, 9:59 PM
posted by:
Veda
Nice but Infiniti Essence concept looks better. Probably a lot cheaper too if they ever produce it.
04/27, 11:18 PM
posted by:
jimbocardude2
@zeegone, those do look amazing. Kia did something simular with the Kee concept, but AM looks 10x better than that asian junk.
04/28, 1:03 PM
posted by:
telememo
Will definitely sell, no matter the controversial looks or the performance being the same of a car costing half the price. It not about beauty or performance, it’s about exclusivity!
04/28, 6:46 PM
posted by:
goosboos
looks like a beefy VANTAGE
04/28, 11:06 PM
posted by:
Dangerous1
I WANT one of these, but the monthly payments would be a little out of my budget.
04/30, 6:28 PM
posted by:
shane train
What about elegance?