The car's lack of popularity is no doubt due to the fact that it offers little extra compared to the DB9 and fails to significantly distinguis itself from the stablemates. The styling, while no doubt attractive from every angle and slightly sharper than the others, is too derivative of them as well. When plopping down more than $200,000 for a stylish coupe, buyers no doubt do not wish their purchase to be mistaken for anything else, and especially a lower-priced model. The fact the car also wasn't offered with a manual transmission could also have dropped its sales.
Fans of the Virage may take solace in that Aston Martin will make the next DB9 closer to the outgoing Virage, with more power and similar styling, Cars UK wrote. That car may also move upwards in terms of price, and likely get 500 horsepower. It may or may not be called the Virage or DB9 Virage, though this is still in the rumor stages.