General Motors has quietly raised 2009 pricing on some of its models – such as the Malibu and G8 – but the Detroit-based automaker revealed to dealers through a teleconference on Monday that it will be raising 2009 pricing across the board.
The price increase – which will average 3.5 percent – is blamed on the weakening U.S. dollar and rising costs of raw materials, according to Automotive News.
In addition to the price hike, Mark LaNeve, GM’s vice president of vehicle sales, service and marketing, also revealed to dealers that GM was launching a “72 Hour Sale”, set to kick-off on June 24th and run through the 30th. The sale will offer 0 percent financing on most Chevrolet and Buick -Pontiac- GMC models.
LaNave also told dealers that GM is boosting production of some of its most popular models. GM will add a third shift to the company’s Lordstown, Ohio plant – which produces the Pontiac G5 and Chevrolet Cobalt – and will also ramp up production of the Pontiac G6, Chevrolet Malibu and Saturn Aura.
GM will also increase GMC Acadia production by 3,500 and Buick Enclave production by 7,000 units by year’s end.
Lastly, LaNeve revealed that GM has hired Citibank to conduct a final review of its Hummer brand – all but confirming GM will soon sell the gas-guzzling off-road brand.
