Comments on: BMW explains new advertising campaign http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html Car news, reviews, and specs for the auto-industry Fri, 10 Feb 2012 21:39:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Fock! http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-28439 Fock! Fri, 12 May 2006 19:55:43 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-28439 Chris, your glasses are stupid and ugly, get some black plastic Miklis or something, and lose the beard! Chris, your glasses are stupid and ugly, get some black plastic Miklis or something, and lose the beard!

]]> By: Get A Refund http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-28437 Get A Refund Fri, 12 May 2006 19:53:15 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-28437 This ass-head Bangle is not German born. This ass-head Bangle is not German born.

]]> By: Smell A Conspiracy? http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-28436 Smell A Conspiracy? Fri, 12 May 2006 19:51:27 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-28436 If the goal inside those walls is to destroy BMW...you have succeeded. Fortunately, there are other German marques to choose from. If the goal inside those walls is to destroy BMW…you have succeeded. Fortunately, there are other German marques to choose from.

]]> By: Smell A Conspiracy? http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-28434 Smell A Conspiracy? Fri, 12 May 2006 19:48:20 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-28434 Forbes magazines writes that Bangle doesn't much care what loyalist customers think about his no-talent jaundiced eye and the unbelievably stupid ugly crap he's dumping on the roads. So, we can write what we want, then? Wait a minute... Forbes magazines writes that Bangle doesn’t much care what loyalist customers think about his no-talent jaundiced eye and the unbelievably stupid ugly crap he’s dumping on the roads. So, we can write what we want, then? Wait a minute…

]]> By: Bangle's Angle? http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-27907 Bangle's Angle? Thu, 11 May 2006 20:53:03 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-27907 BMW has been for the longest time one of the few things in life that make a person want to live. I don't know about their current design ideas, though. Specifically Chris Bangle. Enough said. BMW has been for the longest time one of the few things in life that make a person want to live. I don’t know about their current design ideas, though. Specifically Chris Bangle. Enough said.

]]> By: Lucid Dreamscape http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-26817 Lucid Dreamscape Wed, 10 May 2006 00:50:35 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-26817 Apparently BMW engineers/designers are very sensitive, so I will be careful what I write. The '91 325is(2 door glossy red) is one of my all time favourite cars regardless of price or time period. I have owned a brand new '92 325is. The '92 was a philosophy change from the '91. Anyway, these mere lumps of iron have the ability to change one's outlook on life. They have the ability to inspire. The smell of the leather, the sound of the engine rpms rising, the vault solid feeling, the thought that the driver was uncatchable by a police car because of the blistering performance of the BMW, just the overwhelming feeling of pure quality. For me something like a Rolls-Royce or whatever is a car one buys for prestige with the added package of quality tagging along, but I buy BMW for the quality and seriousness of the builders. The status, prestige, whatever, is like an unshakable shadow. I don't buy a name just for the name. BMW is comfortable. The perfect balance. Rolls-Royce is a tuxedo at a baseball game. Everybody can like what they like, but that's my angle. Apparently BMW engineers/designers are very sensitive, so I will be careful what I write. The ’91 325is(2 door glossy red) is one of my all time favourite cars regardless of price or time period. I have owned a brand new ’92 325is. The ’92 was a philosophy change from the ’91. Anyway, these mere lumps of iron have the ability to change one’s outlook on life. They have the ability to inspire. The smell of the leather, the sound of the engine rpms rising, the vault solid feeling, the thought that the driver was uncatchable by a police car because of the blistering performance of the BMW, just the overwhelming feeling of pure quality. For me something like a Rolls-Royce or whatever is a car one buys for prestige with the added package of quality tagging along, but I buy BMW for the quality and seriousness of the builders. The status, prestige, whatever, is like an unshakable shadow. I don’t buy a name just for the name. BMW is comfortable. The perfect balance. Rolls-Royce is a tuxedo at a baseball game. Everybody can like what they like, but that’s my angle.

]]> By: Anonymous http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-26642 Anonymous Tue, 09 May 2006 19:15:32 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-26642 this debate is always going to come down to which camp you belong to. bmw people are always going to be bmw people. ive always been a bmw fan so my opinions are slightly biased - however with the new comers such as the g35 sedan and coupe and the upcoming audi coupe the brand image associated with bmw is becoming diluted with choice. but since bmws are such a brand/image driven company the only way to truly distinguish them from the other choices available is this new design language and to ride on the sheep like loyalty from the bmw faithful or posers. with the choices we can make now to be honest id rather have the g35 coupe simply because it leaves more to the human imagination than a 3 series. as much as a benchmark as it is it comes down to personal choice and how you want to be seen as a driver. be different, buy something else; be loyal, buy what you've always bought; be a sheep and buy whatevers the trend. this debate is always going to come down to which camp you belong to. bmw people are always going to be bmw people. ive always been a bmw fan so my opinions are slightly biased – however with the new comers such as the g35 sedan and coupe and the upcoming audi coupe the brand image associated with bmw is becoming diluted with choice. but since bmws are such a brand/image driven company the only way to truly distinguish them from the other choices available is this new design language and to ride on the sheep like loyalty from the bmw faithful or posers. with the choices we can make now to be honest id rather have the g35 coupe simply because it leaves more to the human imagination than a 3 series. as much as a benchmark as it is it comes down to personal choice and how you want to be seen as a driver. be different, buy something else; be loyal, buy what you’ve always bought; be a sheep and buy whatevers the trend.

]]> By: Mathew http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-26073 Mathew Tue, 09 May 2006 08:44:11 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-26073 Nobody buys a BMW for reliability. Its not that it is unreliable... Its just that you might buy a Toyota (a Camry may I suggest... watching a brick wall is more exciting) instead of BMW for reliability. And... BMW are generally considered to be reliable. BMWs are not mere cars... They are statements...! Nobody buys a BMW for reliability. Its not that it is unreliable… Its just that you might buy a Toyota (a Camry may I suggest… watching a brick wall is more exciting) instead of BMW for reliability. And… BMW are generally considered to be reliable. BMWs are not mere cars… They are statements…!

]]> By: Robert http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25981 Robert Tue, 09 May 2006 05:22:58 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25981 BTW, you can't buy a BMW and expect that repairs are gonna come cheap... It's not a Hyundai.... BTW, you can’t buy a BMW and expect that repairs are gonna come cheap… It’s not a Hyundai….

]]> By: Robert http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25976 Robert Tue, 09 May 2006 05:17:32 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25976 Hey Dean... I've had 4 3-Series cars, each generation and have never had any problems beyond normal wear and tear, and have driven them to over 150,000 miles... Besides that if your friends, who obviously don't know how to care for a car are having problems, BMW has the BEST waranty, everything is covered... Maybe they're buying their cars used, but in that case you can't hold that against BMW, who knows how those people cared for their cars.... Hey Dean… I’ve had 4 3-Series cars, each generation and have never had any problems beyond normal wear and tear, and have driven them to over 150,000 miles… Besides that if your friends, who obviously don’t know how to care for a car are having problems, BMW has the BEST waranty, everything is covered… Maybe they’re buying their cars used, but in that case you can’t hold that against BMW, who knows how those people cared for their cars….

]]> By: Dean http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25951 Dean Tue, 09 May 2006 03:50:06 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25951 "Anonymous", I missed no point of BMW as a brand. I know it's an image car, and that's all. My friends' experiences, as well as any Lemon-Aid-type car history publication, confirm the company's "rank" with respect to problems. If you cannot (or do not want to) see that, that's your biased problem. Not very objective. But what to expect from a loyal, image-driven ignorant buyer. Many people may find them attractive, but I'll bet more do not. Sacrifices have already been made, which you just don't get, since that is part of their problem. But I wouldn't expect you to see that with your biased glasses on. Sorry to annoy you, but it is not done with ignorance, rather, fact. you, my friend are the ignorant one who cannot accept these facts. But what to expect from a loyal-at-all cost fanboy. “Anonymous”, I missed no point of BMW as a brand. I know it’s an image car, and that’s all. My friends’ experiences, as well as any Lemon-Aid-type car history publication, confirm the company’s “rank” with respect to problems. If you cannot (or do not want to) see that, that’s your biased problem. Not very objective. But what to expect from a loyal, image-driven ignorant buyer.

Many people may find them attractive, but I’ll bet more do not.

Sacrifices have already been made, which you just don’t get, since that is part of their problem. But I wouldn’t expect you to see that with your biased glasses on.

Sorry to annoy you, but it is not done with ignorance, rather, fact. you, my friend are the ignorant one who cannot accept these facts. But what to expect from a loyal-at-all cost fanboy.

]]> By: Anonymous http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25946 Anonymous Tue, 09 May 2006 03:30:22 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25946 Dean, if BMW built 'attractive (subjective, to be sure... I find BMW's design language stunning), reliable, and affordable'... what would you have? Oh yeah... another Toyota? You're missing the point of BMW as a brand... that's like telling Ferrari that their cars are worthless because no one can afford them. BMW's are image-cars, and just happen to have the performance to back it up. Reliability is nowhere near as low as some of you make it out to be, many people find them attractive (sales speak for themselves on this one?), and if they were affordable, I can guarantee that sacrifices would be make somewhere, whether it be performance or build-quality. If you can't sit in a BMW and appreciate the difference, then it's not for you. Spend you money elsewhere. But don't annoy those with different tastes with your ignorance. Dean, if BMW built ‘attractive (subjective, to be sure… I find BMW’s design language stunning), reliable, and affordable’… what would you have? Oh yeah… another Toyota?

You’re missing the point of BMW as a brand… that’s like telling Ferrari that their cars are worthless because no one can afford them. BMW’s are image-cars, and just happen to have the performance to back it up. Reliability is nowhere near as low as some of you make it out to be, many people find them attractive (sales speak for themselves on this one?), and if they were affordable, I can guarantee that sacrifices would be make somewhere, whether it be performance or build-quality. If you can’t sit in a BMW and appreciate the difference, then it’s not for you. Spend you money elsewhere. But don’t annoy those with different tastes with your ignorance.

]]> By: Dean http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25937 Dean Tue, 09 May 2006 03:07:13 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25937 ” … underscores the automaker’s “peerless independence and freedom to pursue innovative ideas.â€?”

Here’s an idea … build attractive, reliable, affordable vehicles.

Three friends, each owning one of the last three generations, each having problems (expensive ones at that).

No ad will convince those in the know that this isn’t the car to buy. Too much hype, too little delivery.

]]> By: VDub http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25897 VDub Tue, 09 May 2006 01:50:33 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25897 I think Bangle is an automotive design hero. He has pushed bmw away from the conventional conservative styles to original and unique designs. Finally someone is moving foward with design instead of bring back retro year after year after year. I think Bangle is an automotive design hero. He has pushed bmw away from the conventional conservative styles to original and unique designs. Finally someone is moving foward with design instead of bring back retro year after year after year.

]]> By: Chris G. http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25844 Chris G. Tue, 09 May 2006 00:18:14 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25844 If I remember correctly, AIG used a similar add to RISKY. Bravo to BMW for picking up on that and making their cars look like nothing else. And look! You can start to see the trunk appearing on Lexuses and Benzes and even Hyundais. I guess there is still only one company to look up to. If I remember correctly, AIG used a similar add to RISKY. Bravo to BMW for picking up on that and making their cars look like nothing else. And look! You can start to see the trunk appearing on Lexuses and Benzes and even Hyundais. I guess there is still only one company to look up to.

]]> By: gsh http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25837 gsh Tue, 09 May 2006 00:09:40 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25837 its like an artist trying to explain to patrons the meaning behind their contemporary art. in the end, it just sounds retarded... its like an artist trying to explain to patrons the meaning behind their contemporary art. in the end, it just sounds retarded…

]]> By: Robert Lanzas http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25768 Robert Lanzas Mon, 08 May 2006 23:03:29 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25768 They have to explain their designs for all you simple people out there... I think all the designs are very cool, they all have their own distinct look and when you see one on the road, you know its a BMW and not some other cookie-cutter copy-cat car.... Kudos to Bangle keep up the good work.... They have to explain their designs for all you simple people out there…

I think all the designs are very cool, they all have their own distinct look and when you see one on the road, you know its a BMW and not some other cookie-cutter copy-cat car….

Kudos to Bangle keep up the good work….

]]> By: scott http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25705 scott Mon, 08 May 2006 22:29:56 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25705 I don't think the average person thinks about the engineering that goes into the car they purchase. Other companies are starting to bangle their cars also. I like the new ads, I get what they're saying. If my oldest child wasn't starting college soon, I'd get a new 5. I don’t think the average person thinks about the engineering that goes into the car they purchase.
Other companies are starting to bangle their cars also.

I like the new ads, I get what they’re saying.
If my oldest child wasn’t starting college soon, I’d get a new 5.

]]> By: mike http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25622 mike Mon, 08 May 2006 21:33:31 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25622 where can we see these ad's??? are they available online anywhere? where can we see these ad’s???

are they available online anywhere?

]]> By: Jon http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25581 Jon Mon, 08 May 2006 20:57:11 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25581 Funny, because Bangle went on a speaking tour explaining the design of his cars: If you have to explain your car designs to people…then they aren’t car designs. Jon. Funny, because Bangle went on a speaking tour explaining the design of his cars:

If you have to explain your car designs to people…then they aren’t car designs.

Jon.

]]> By: Phil McCrackin http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25550 Phil McCrackin Mon, 08 May 2006 20:16:01 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25550 Downshift is right-on. If you have to explain your ads to people...then they aren't good ads. Downshift is right-on. If you have to explain your ads to people…then they aren’t good ads.

]]> By: TW http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25539 TW Mon, 08 May 2006 20:10:44 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25539 Ultimately... design is subjective. The 5 series is one hell of a drive though. Enjoy Downshift. Ultimately… design is subjective. The 5 series is one hell of a drive though. Enjoy Downshift.

]]> By: Downshift http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25452 Downshift Mon, 08 May 2006 19:12:05 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25452 Shouldn't ads -- and car design, for that matter -- speak for themselves? Shouldn’t ads — and car design, for that matter — speak for themselves?

]]> By: Northeasterner http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25431 Northeasterner Mon, 08 May 2006 18:54:14 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25431 I disagree with TW on 5 Series. It is true the 7-Series design was risky but it was a hit. It does have some "problems" but overall it was a great leap in area of design. The 5-Series is absolutely stunning, from every angle. Especially noteworthy is how the concave/convex shapes of the doors, fenders and etc. catch and reflect light. I disagree with TW on 5 Series. It is true the 7-Series design was risky but it was a hit. It does have some “problems” but overall it was a great leap in area of design. The 5-Series is absolutely stunning, from every angle. Especially noteworthy is how the concave/convex shapes of the doors, fenders and etc. catch and reflect light.

]]> By: TW http://www.leftlanenews.com/bmw-explains-new-advertising-campaign.html#comment-25404 TW Mon, 08 May 2006 18:28:18 +0000 http://www.leftlanenews.com/2006/05/08/bmw-explains-new-advertising-campaign/#comment-25404 The new BMW design/style maybe risky but (7 series particularly) it still has "problems". Overall the roadster works pretty well, but the vertical line from the A piller with the oversized logo on the front fender is distracting. Remove it. Of all the new designs the 6 coupe is probably the most integrated and successful of the entire line. The new 3 coupe is more conservative than I expected. For the most part I like it. It seems to have retained some of the qualities of the previous generations. I suspect the public "uproar" on BMW design for the past few years could have had something to due with it. I feel the 5 series is simply ugly, trying too hard to be different. The new BMW design/style maybe risky but (7 series particularly) it still has “problems”. Overall the roadster works pretty well, but the vertical line from the A piller with the oversized logo on the front fender is distracting. Remove it. Of all the new designs the 6 coupe is probably the most integrated and successful of the entire line. The new 3 coupe is more conservative than I expected. For the most part I like it. It seems to have retained some of the qualities of the previous generations. I suspect the public “uproar” on BMW design for the past few years could have had something to due with it. I feel the 5 series is simply ugly, trying too hard to be different.

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