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Geneva LIVE: BMW Concept M8 Gran Coupe

by Justin King

\"With this car we want to reach people who are looking for something special and who want to stand out from the crowd,\" says BMW M design head Domagoj Dukec.

BMW has revealed the Concept M8 Gran Coupe in Geneva, previewing a four-door 'Coupe' that will serve as the brand's new flagship model.

The company describes the M8 Gran Coupe as "ultra-sporty, extrovert and polarizing," accentuating the 8 Series' muscular design language and adding two doors beneath a sloping roofline.

"The BMW Concept M8 Gran Coupe is designed to stir things up, to polarize - it should move you emotionally," says BMW M design head Domagoj Dukec.

The concept features a unique Salève Vert paint scheme that shifts from green to greyish blue in different lights, contrasting against gold-colored accents.

The 8 Series Gran Coupe and M8 Gran Coupe are scheduled to be presented in final production form next year, following the two-door variants into global showrooms.

Live photos by Ronan Glon.