By Drew Johnson
Wednesday, Oct 19th, 2011 @ 6:32 pm

General Motors has already promoted its upcoming Verano compact as one of the quietest cars in its class, but now the Detroit automaker is touting the car for its ability to preserve “hair-dos from head rest interference.”

Although we weren’t aware that conventional headrests posed a threat to hair-dos, GM says it spent over 1,000 hours perfecting the Verano’s seats to passengers would arrive at their destination as fresh as when they stepped out of the house.

“Developing comfortable seats is both an art and a science,” said Brian Schell, Verano program engineering manager. “Knowing how to translate a physiological impression into tangible design elements is the art, and knowing how to execute the design is the science.”

GM says the Verano’s head rests are “positioned to accommodate ponytails without compromising postural comfort.”

Those worried about messy hair can pickup a Verano later this year for $23,470.