In a bid to return to the ‘standard of the world’, General Motors’ Cadillac division is considering launching a new range of diesel engines for markets outside of the United States. However, the luxury automaker is also considering oil burners for these shores.
In a recent interview on the sidelines of the Los Angeles Auto Show, Don Butler, Cadillac’s marketing vice president, revealed that the automaker was seriously considering diesel engines for markets outside the United States. The move would put Cadillac on better ground to compete with marques like BMW, Mercedes-Benz and Audi.
And although diesels aren’t as popular in the United States as they are in Europe, Butler added a diesel “could be a potential hedge in the U.S. because of diesel’s great torque, great performance with great efficiency.â€
“We absolutely mean it when we say we aim to compete with the best of the best without compromises,†Butler said. “And if that means making the right powertrain choices, then those are the choices we will have to make.â€
Butler didn’t reveal what models were under consideration for diesel power, but Cadillac’s globally-sold CTS seems like the most likely candidate.
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