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Chevrolet Malibu sales strong through first six months on market

04/22/2008, 4:56 PM

By Drew Johnson

The Chevrolet Malibu has been on the market for half a year now so General Motors has released a six month report card on its volume mid-sizer, and the grades look pretty good. Not only did the Malibu grab the 2008 North American Car of the Year award, but it has also seen strong sales throughout the country.

Through the first three months of 2008, the Malibu has seen its market share increase by 1.3 points over the same time period the year before. That growth was largely due to increased retail sales, which were up 110 percent during the first quarter of 2008.

Perhaps the biggest news about the Malibu’s success is that it is doing very well in states typically dominated by foreign auto sales. Florida, New York and California also saw tremendous sales gains over the previous model — 91, 135, and 186 percent, respectively — with some dealers reporting sales increases of 1,000 percent.

According to GM, more than 40 percent of trade-ins on the Malibu are non-GM vehicles, citing the Toyota Camry as the most traded-in vehicle. However, according to J.D. Power, only 1.4 percent of Malibu buyers traded-in a Camry, so that statistic has to be taken with a grain of salt. But whatever the case, it’s certainly good news for GM that the Malibu is doing well on the coasts.

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04/22, 5:02 PM

posted by:

mayer_ray_nagin

It’s good to know that JDP reported the low Camry trade-in stat because our resident nipponophiliac says JDP is pay-for-play BS and so the reality is a lot more people are unloading their import-branded transportoasters for something with some style, flair, and a bit of driving excitement.

04/22, 5:10 PM

posted by:

johnnycanuck

Oh gawd, here we go again. Another 100 post pissing contest because after 25 years of giving us front wheel drive crap GM finally made one that isn’t a total POS. Yeah!

04/22, 5:16 PM

posted by:

CanGo87

Hahaha driving excitment, drive a V6 Malibu and a V6 camry within an hour of each other and youll see which one you like better and which one handles better and is faster. And only the front half of the Malibu has “style”, the back is ulgy with giant tailights. Dont get me wrong its a huge improvement but to call the Camry and Accord “transportoasters” compared to the Malibu is sad.

04/22, 5:22 PM

posted by:

HemiRoadRunner

The camry was the most traded in vehicle? Am I the only one hearing the voices singing “Hallelujah” in my head?

04/22, 5:30 PM

posted by:

Jordan

the malibu is the least exciting car when compared to the accord, camry, and altima. it does look nice, though.

still, good for gm. not sure i buy the 40% foreign trade-in rate though.

04/22, 5:37 PM

posted by:

mayer_ray_nagin

Jordan – they didn’t say “foreign trade-in,” they said non-GM. That includes not just Toyotas and Hondas, but also Fords, Chryslers, and Ferraris.

04/22, 5:40 PM

posted by:

LaCaLover

I’ll wait for INsignia to debut as AUra before I consider a GM sedan

04/22, 5:41 PM

posted by:

LaCaLover

I haven’t seen that many for a car that is supposedly selling so well on the coasts

04/22, 5:49 PM

posted by:

Jordan

thanks for pointing that out, nagin. my bad.

04/22, 6:00 PM

posted by:

G

^ #6

I feel sorry for any chap who had to trade in a Ferrari for a Malibu.

It’d be a funny trade-in though. You trade your old car for a new car, and also get cash back …

04/22, 6:56 PM

posted by:

tripleonefive

and so the reality is a lot more people are unloading their import-branded transportoasters
YOU WISH

04/22, 6:58 PM

posted by:

tripleonefive

GM and Ford need to watch what they are saying bc lies dont sell cars
If people are tradinmg in the amry and Accord then why didnt they do the side by side comparo in the show room

04/22, 7:01 PM

posted by:

tripleonefive

Theres needs to be an independent source to see if anyone has traded in an import for a Malibu
Since one source is GM I have no choice but to listen to the other
And just so you know a 3 year study to determine how a car WILL perform vs a solid statistic is slightly different
Even Need more oil doesn’t believe that people are trading in Camrys and Accords for a Malibu lol
Please

04/22, 7:05 PM

posted by:

gbb

Should sell very well. Nice car, priced right. Whats not to like?

04/22, 8:17 PM

posted by:

Badass Z51

It’s nice to see that Chevy is building something other than a Corvette or a Suburban that people are willing to buy. Overall the car looks pretty good until you get to the 1/4 pannels & beyond, then….it leaves me thinking………FTW happened here? To me the rear of the car looks like an after thought or maybe they said.f**k it, it’s good enough. Whatever happened……if I was in the market for something like this the back completely ruins it for me.

04/22, 8:26 PM

posted by:

mayer_ray_nagin

1115 is sooooo nervous

04/22, 9:10 PM

posted by:

DrFill

The art of the spin.
Malibu’s real competition is Nissan Altima.
It SHOULD be able to sell as well as the Altima.
That will tell me how successful the car is.
That’s about 25k a month.
I don’t wanna hear about beating 4-star Generals if GM can’t beat a sergeant.
DrFill

04/22, 9:42 PM

posted by:

Commodore

Lol DrFill, the Malibu is slowing increasing production (the fukken UAW workers that are striking though are not helping). Either way, the current production is 20,000 a month which is catching up to the Altima. What is incredible is that the vast majority are retail sales, not rental sales, so while decreasing rental sales they are still growing their total sales.

Can’t wait to hear what the import-humpers have to say.

04/22, 10:01 PM

posted by:

autonut

I test drove Malibu (but 6 cylinder only) and it was a decent car, albeit shnoze heavy. I am sure that 4 cylinder is better driving car. Frankly, I liked Malibu better then Camry, and why not, Opel designs great cars. But it is not in the same league as Accord. In my opinion Altima feels better then Malibu and Camry. Camry is very wobbly and Buick like. I also tend to believe J.D. Powers not GM: if 1.4% Malibu buyers trade in Camrys it is not an indicator of overwhelming success. Owner of quality Camry will not rush to trade it in just because he saw new Malibu, so we are talking either very defective Camrys or very old ones.

04/22, 11:37 PM

posted by:

FordTaurusForever

GM has a way to go to get into the same league of a Toyota Camry or Honda Accord. Ford voluntarily left the segment and has only revisited it with the Fusion.

I would say the new Malibu is better but not on par with the Camry or Accord and or even Fusion with the 6 speed transmission.

04/23, 12:13 AM

posted by:

buytheredcar

This company GM, are they a new company?
Looks like they havent been making cars along time but
can make a really good car already.

04/23, 10:02 AM

posted by:

shaver

Yes GM is new, it was started by George Michaels. A English man of great distinction.

04/23, 8:02 PM

posted by:

jackdev73

Tripleonefive, even if your so called “independent source” confirmed that the Camry was the most traded in car for the Malibu you still wouldnt believe or except it.

04/23, 8:22 PM

posted by:

tripleonefive

Jackdev I need you to prove that somehow
Lets see what was the % 1.3 yea thats a HUGE number

04/24, 3:47 PM

posted by:

dmbpearl

For those without a job, spend this Saturday doing a quick little study. Go to your local Chevy dealer, count all the Camrys and copy their VIN numbers, then do a Carfax report on them to see if they we’re bought at an action or traded-in. I’m sure it’s not hard to find out how many Malibus were sold at the that dealership, or at least a rough estimate. I personally think it’s not that crazy to think that 1.3% (which would be only like two or three cars per dealership) is a little low and that GMs average is probably a little high. When you consider that the Camry has been the number one selling automobile for many years, it would make sense that it was the most traded-in foreign car. How could it not be?

04/25, 5:47 PM

posted by:

beantownslut

who’s buying this when the Taurus and Fusion are available?

 
 
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