I wonder if they’ll place these badges on the door of every Chrysler/Dodge/Jeep made like GM is doing the GM badge. I hope not. I see this logo and think K-car all over again.

AMGoff, You’d have to be a die-hard Mopar head to appreciate the K-car. They are the butt of jokes because they were crap. Anybody who says otherwise is delusional. More than anything, they remind me of the time when every car available was crap -they symbolize the industry at the time. They were the reason cab-foward was such a success. Everyone was tired of the boxy, cheaply made, crap that Chrysler was putting out for so many years prior to that. Aries, Reliant, LeBaron, -please, the only reason they sold was because they were cheap and nobody back then could afford anything else. The minivan is an entirely different story however. That was a great move by Chrysler. I am bit of a Chrysler fan too, but I know junk when I see it. The big three are guilty of producing junk more times than I care to count.

AmGoff, I’m not the one that created the K-car bashing. But they are bashed nonetheless because of what they were -not for what they enabled Chrysler to do. Certainly the cars I rode in were junk. They rattled, and the engine may have been reliable (I don’t remember), but the rest of the drivetrain and suspension was anything but. The headliners dropped after a couple of years and the paint jobs were horrible. Those are just the things I remember as a kid. Again, my point was that the the new logo reminds me too much of those times in American auto history when the cars were crap. Your opinion may differ, but history will say otherwise. Also, I see Yugos on the street too every so often. Does that make it a good car?