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Chrysler moves call centers from India to U.S.

03/30/2009, 9:11 AM

By Andrew Ganz

Chrysler’s customer satisfaction director says that, in an effort to retain the automaker’s customer base by improving service, it will move its off-shore customer care call centers from India to Michigan and Utah. Chrysler says the transition will take several months but that eventually all customer service calls will be directed to the United States.

“In these difficult times, we all must view each customer as a keeper,” Chrysler’s customer satisfaction director, Paul Alcala, wrote on the automaker’s corporate blog.

“As promised by senior management, we are in the process of transitioning the customer assistance center toll-free telephone number from India back to the United States.”

The automaker said that it is opening call centers in Rochester Hills, Michigan, and Salt Lake City. Chrysler didn’t comment on the degree of success it had with its offshore call centers, which were implemented as a cost-savings measure.

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03/30, 9:21 AM

posted by:

kitko

Not that I own a Chrysler, but it’s a great news, hopefully, Dell and others will do the same.

03/30, 9:33 AM

posted by:

bigs4610

“In these difficult times, we all must view each customer as a keeper,†Chrysler’s customer satisfaction director, Paul Alcala, wrote on the automaker’s corporate blog.

you should have kept this thought in your head throughout the entire selling process, and maybe, just maybe, people would have been satisfied with you and your products

03/30, 10:04 AM

posted by:

fan

translation from bizz-talk: due to the current job-situation, call-center-agents are cheaper in the US than in india…

03/30, 10:05 AM

posted by:

zfenderguy

Good news. Hopefully EVERY OTHER American company will do the same. That would be a great job creater and would be a huge help to customers at the same time. I’m tired of not understanding the person on the other end of the line, who is not quite to the level of knowledge necessary anyway, all while getting my call dropped half the time.

03/30, 12:53 PM

posted by:

Blakkarr

Fan,

I can’t argue that. But I will ad to it. More customers at home because you have a few more people who can afford to buy something.

03/30, 2:14 PM

posted by:

A4

exactly zfender, these people on the other end are, for lack of a better term, retarded. When i get the rare american helping me, they know exactly what to do and understand my issue. The other ones go through the standard motions and give you 5 (BS) ways to remedy the situation, and then tell you to send the product in or go somewhere there is an American.

03/30, 5:03 PM

posted by:

Borat

Google phone has voice recognition technology. How difficult to put IVR on the phone system that can direct your call? Common, what do you think those call centers will repair cars?

03/30, 5:43 PM

posted by:

moparsalesman1

I HATED CALLING CHRYSLER FINANCIAL TO GET A PAYOFF!!! This is fantastic news.

03/30, 9:57 PM

posted by:

Get Real

Several months ???????

Obama has given them 30 days. Then who are you going to call ???

(not that calling to complain about your piece of crap Chrysler product that broke again ever helped)

03/31, 2:03 AM

posted by:

fordman

This decision will make Apu very mad!

03/31, 6:37 AM

posted by:

dodgeyaussie

Good news, good news.

/Rosco P Coltrane.

03/31, 6:38 AM

posted by:

dodgeyaussie

And thus the plot for the sequel to Slumdog Millionaire was revealed.

 
 
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