A number of media reports today suggested Daimler Chrysler is considering offering a 30-day money-back guarantee on all Chrysler Group vehicles as an added incentive for customers to buy its vehicles. Rumors of the program first surfaced on online discussion forums, including Mopar-centric Allpar. Today, the Detroit News reported that Chrysler was putting the finishing touches on the plan, which would allow customers to return vehicles within 30 days and only pay a milage fee. Details of the plan were reportedly unveiled at a dealer meeting on Wednesday. However, a Chrysler spokesman told Leftlane that the reports are “purely speculation.” He said details of the next incentive plan “have not been finalized” and “we are looking a number of options.” He characterized any report to the contrary as “not accurate.” The Leftlane Perspective: Chrysler may not have given the green light to this idea just yet, but it’s certainly interesting.
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