A recent survey by Kelley Blue Book and Harris Interactive asked consumers to compare the perceived “buzz” surrounding a new vehicle to the amount of attention they thought it deserved. For example, the new Dodge Caliber ranked high on the “buzz” scale, but low on consumers’ interest scale. “It’s overhyped,” KBB editor Jack Nerad told Automotive News. By contrast, the Mercedes GL-Class saw more interest than buzz. Overall, the vehicles with the most buzz were the Saturn Sky and Toyota FJ Cruiser.
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