Dodge today announced the new 2007/2008 Dodge Hornet Concept, a vehicle designed to bring to the B-segment market a unique blend of European sensibility regarding engine size and overall footprint with an American flare for aggressive attitude and flexible interior space. “We wanted the Hornet to be dynamic, nimble, fun to drive, and have an adaptable space-efficient interior,” said Mark Moushegian, principal exterior designer. “At the same time we set out to create a vehicle with a uniquely American character to expand the image and presence of the Dodge brand in Europe and international markets, especially in the entry-level market.”
“We went for a rallye-inspired look-robust, capable, and most definitely not ‘cutesy.’ We wanted a distinct ‘edge’ to the design. We especially wanted to push the envelope of interior volume. That’s why the Hornet is almost as wide as a C-segment vehicle,” Moushegian continued. Consequently the Hornet’s chunky, wheels-to-the-corner silhouette imparts the fun of assertive motoring to even the most mundane of errands.
With its wide stance, the Hornet is solidly planted on the road. Up front, the signature Dodge crossbar grille is set above an exposed engine intercooler flanked by front brake air ducts and fog lamps. The raised plateau on the hood features a recessed scoop on the driver’s side to funnel air to the engine air box. Underhood is a 1.6L 16-valve OHC supercharged I/C four-cylinder engine putting out 127 kW (170 hp)/224 N m (165 lb.-ft.) of torque @ 4000 rpm.
The muscular side view is dominated by the large 19-inch diameter open-section aluminum wheels designed to show off the “mechanicals,” including the gold-colored brake calipers. The arching wheel flares and notched sill are complemented by curving body surfaces that “spear out” into the full front and rear opposed half-doors which, in section, are quite shallow so as to maximize the interior space. The framed doors open to reveal the absence of a B-pillar, while the three-window side glass terminates in a dynamic wedge-shaped quarter window.
Inspired by the look of fashion sunglasses, all the glass in the vehicle, including the oversize sunroof, is rendered in a deep “Blue View” tint which contrasts vividly with the car’s Liquid Silver exterior.
“The idea is that the car would be available in a limited number of colors,” Moushegian said. “The customer selects the contrasting glass color of his or her choice as an accent.” Inspired by the legendary Dodge Viper, dual “skunk stripes” in Beryllium Gray boldly traverse the hood, roof, overhanging rear defuser wing and the liftgate, including the “sky view” sunroof which offers a panoramic outlook overhead for both front and rear passengers.
“Like the exterior, the interior is geared around young rallye enthusiasts,” said John Sodano, principal interior designer. “Our intention was to maximize the interior volume by pushing all interior surfaces to the perimeter of the vehicle as much as possible. I studied images of space capsule interiors, since they are designed for high efficiency in a limited space. I wanted the Hornet inside to have a functional, ‘engineered’ look, but with pleasing surfaces and materials.”
Extreme flexibility also is central to the sporty interior. The space-saving foam seats are exceptionally slim but comfortable, with the striking satin-silver finished aluminum framing deliberately exposed. Seat bolsters are covered in a smooth, black urethane-coated fabric while a black, fine-woven textured Pique cloth is used on the cushion and back inserts. Belts are integral with the seats.
Good-looking as they are, the seats’ real beauty lies in their adaptability. Both the passenger front bucket seat and the 40-60 three-passenger rear seats fold forward and collapse to the floor to provide a flat load bed. To facilitate this, the headrests fold forward to stow between the seat back and cushion. The cabin floor is covered with an attractive and durable honeycomb-texture rubber.
In addition, the rear seats also flip rearward to stow in back, flush with the liftgate sill. This position provides for the highest possible vertical storage behind the front seats. When upright, the rear seats track rearwards to provide an additional 225 mm of legroom for rear seat passengers. Accessible to passengers regardless of the fore-aft seat position, overlong grab bars are mounted high on each rear quarter and also serve as clothes hangar racks.
The driver’s door trim panel contains a first aid kit, open storage bin, and a closed case with carrying handle that can be removed from the car. The passenger door boasts both open and closed bins plus a longer open bin with bungee cords to retain stowed items. All bins are removable and can be easily rearranged to suit each customer’s requirements. Moreover, the designers envision the Hornet as a vehicle that can be easily customized through the purchase of add-on exterior and interior parts and accessories, allowing owners to personalize their cars to express individual needs and desires.
Both front doors also have a hinged storage pocket just above the remote handle. The driver’s side rear door contains a handy beverage cooler while the door opposite boasts a fold-out table module. On all doors, cloth-covered armrests with integral pull cups are underlined by narrow satin silver moldings while side air bags are concealed in the Pique cloth bolsters.
The modular instrument panel features twin horizontal Pique cloth wrapover pads divided by a satin silver center stack topped by a fixed navigation screen with non-glare glass. The pads front shallow open storage trays directly ahead of the driver and front seat passenger, with storage for smaller items provided in divided bins below. The center stack also accommodates large, easy-to-use entertainment and heating, ventilating and air-conditioning system controls whose circular elements mimic the exterior lamp detailing, “because,” explains Sodano,” we sought to create a common style architecture for the exterior and interior.” Ten spherical speakers in varying sizes are supplied in the cabin, two on each front door and three on each quarter panel.
The three-circle, six-gauge delta-shaped instrument binnacle with attached hood moves with the steering column while the steering wheel itself features a textured, molded rubber rim and three “tuning fork” spokes that echo the exterior wheels. A freestanding cantilevered center armrest “floats” over the front floor console, pivoting downward to permit unfettered access to the six-speed manual shift lever during aggressive driving.



02/15, 12:33 AM
posted by:
Madcapp
Is that Hornet available in green?
02/15, 12:50 AM
posted by:
Maranello
Wow, a Dodge Scion Xb.
02/15, 2:31 AM
posted by:
avus
wow -
so, this is just a rehashed Suzuki Swift Sport right?
http://www.car.co.nz/images/articles/suzuki/swift_sport01b.jpg
way too similar to be a coincidence…
02/15, 12:57 PM
posted by:
the final verdict
Dodge shouldn’t make “cute” cars! DCX should give this to Hyundia or Mitsubishi, for Gods sake, not dodge!
02/15, 1:58 PM
posted by:
BAC
I would buy one if it had a name that people wouldn’t make fun of.
02/15, 3:54 PM
posted by:
tommy
the insides looks like a jet fighters ****pit
02/15, 5:02 PM
posted by:
wack0
Found more hi-res photos here – http://www.dodge-hornet.com
I actually kinda like this design. It’s like an xB on steroids!
02/15, 7:59 PM
posted by:
Angelo
Poor man’s Mini?
02/15, 10:23 PM
posted by:
jim sanders
This is obviously too good a car to be sold in the US. No, it should be Europe only and Chrysler cars in America should pile up in dealer lots.
02/15, 11:28 PM
posted by:
manny
i think chrysler is the only american company that DOESNT have the piling up on lots problem, although i hear LX sales are slowing…
02/16, 10:13 AM
posted by:
motorotor
http://www.dodge-hornet.com states that this thing is using the Mini engine!? Since when they Dodge use Mini engines?!
02/16, 2:57 PM
posted by:
Hudnut
That car is ugly and it would be an abomination of the name “Hornet” worse than the ’70’s AMC Hornet. If they want to produce that car fine, but please please please give it a different name !!!!! The only car in Chryselers line-up that might be worthy of wearing the “Hornet” badge is the Magnum. Chryseler should make a Magnum variant with more of a torpedo fast-back look and call that “Hornet.”
03/04, 11:22 PM
posted by:
Dave
“Honoring” Hudson by calling it a “Hornet”! Why don’t they pay tribute to the portable toilet industry and call it a “Port-A-Potty” at least it resembles one. Cut a hole in the driver’s seat and the floor and it would be truly functional.
03/08, 1:47 AM
posted by:
Carriage Return (↵) » Blog Archive » Don’t make ‘em like they used to.
[...] But other than the Mini, I can’t really think of a car in production I’d really rather have over one of the oldies. Dodge has come out with a couple of provoking concepts in last few years which pique my interest, cars like the Slingshot, M80, and Hornet. Yet each one of these has drawbacks. [...]
04/06, 7:06 PM
posted by:
Johnny
ummm ok lets be GAY again and copy BMW but the inside… man not bad atall if the price is right…
04/24, 12:44 PM
posted by:
Ray
If you want to honor the Hudson Hornet the least you could do is build a big car with low center of gravity that could beat the pants off anything on the road in comfort. Leave the Hornet name alone until you come up with a design worthy of it. Just another plastic bug!
05/19, 5:38 PM
posted by:
Donfuy
UGLY UGLY UGLY REAR!
05/27, 2:29 AM
posted by:
M
OMG!!!!!!!! It’s even UGLIER than the Calibar, Charger, and Magnum!
05/29, 1:22 PM
posted by:
Gabriel
Are you serious? Could these damned commercial adds get any more annoying? I love this site, but they need to come up with some moderators and some usernames/passwords to lock this crap down.
05/29, 1:22 PM
posted by:
Gabriel
Are you serious? Could these damned commercial adds get any more annoying? I love this site, but they need to come up with some moderators and some usernames/passwords to lock this crap down.
Nice looking car btw, I don’t even like small cars much, but I think I’d buy that, looks about as useful as an element, but it looks better and is probably quicker.
06/01, 1:11 PM
posted by:
Tyler
What the hell is this suppose to be a sporty XB??? Who wants to drive around in a box?
06/11, 6:55 AM
posted by:
chucky
WTF? Does the designer get money for this peace of ****??
06/20, 10:39 AM
posted by:
Justin
I dont like the outside (Stupid Scions), I like the inside, and I hate the doors… What has the Honda Element started.
07/13, 7:40 PM
posted by:
Anonymous
WOW…is it me or this like, a total rip-off of the phantom? Looks like a retarded version of the 300. And whats with the purple trim? can u say GAY?
07/19, 8:16 AM
posted by:
blue oval
WHAT A PIECE OF CRAP END OF STORY…SAD
08/03, 4:06 PM
posted by:
wompon
http://www.dodge-hornet.com has a moving video of this car!
04/03, 11:13 AM
posted by:
mizo0o0
u can play football in this 1