Comments on: Fiat still considering low-cost brand

By: Rover3500

Rover3500 — Fri, 23 May 2008 10:40:29 +0000

Fiat is already a budget brand as some posters have already suggested. Although they have a dose of Italian style that other low budget cars – Kia for example could never hope to achieve. they are very likeable cars and should just keep doing what they’re doing. Don’t muddy the waters by introducing a new bullshit brand – especially when you haven’t sorted out Lancia yet and to a lesser extent Alfa.

By: Zip

Zip — Thu, 22 May 2008 20:10:36 +0000

they’re pushing upmarket. the new punto and 500 are much more premium than their predecessors.
the panda is the only ‘low cost’ model. i think they’re going to try and rival the koreans for the cheapest sector (at least in europe, where kia + hyundai purchases are forms of social suicide)

By: LaCaLover

LaCaLover — Thu, 22 May 2008 19:05:23 +0000

At approx $24000 the 500 is hardly low cost

By: Madcapp

Madcapp — Thu, 22 May 2008 16:45:59 +0000

Point of order…isn’t Fiat already a low cost brand?

By: xyunya

xyunya — Thu, 22 May 2008 16:35:41 +0000

Yep, they are Italian Chevy: Chevy brings to US cars from Korea, FIAT from Poland to Italy. FIAT is having renaissance. Maybe Chevy should bring cars from Poland instead of Korea.

By: global_lightning

global_lightning — Thu, 22 May 2008 16:18:13 +0000

^Gotta agree with you. I always thought Fiats were the affordable car for the Italian working family. Perhaps they now see themselves as the Italian ‘Chevy’.

By: trooper1

trooper1 — Thu, 22 May 2008 15:23:57 +0000

^lame. I always thought the Fiat as a whole was a low cost brand. Automakers that specialize in smaller fuel effecient cars will be the big success stories of the auto industry in the future. Brands like MB, BMW, and Lexus will also do very well despite their fast powerfull cars due the quality and prestige image. Domestic automakers are going to get hit even harder in the future because they don’t have enough international appeal to keep afloat. They may be somewhat popular in the domestic market, but thats not enough to survive in a global economy.

By: howsmydriving

howsmydriving — Thu, 22 May 2008 15:16:42 +0000

I wish that Osama bin Laden had ordered attacks of FIAT factories instead of American targets.