In an effort to boost domestic sales, Ford has announced it will expand its family and friends discount program, giving its employees and retirees five additional discounts to share. Employees and retirees will now have 13 discount PIN numbers to distribute, leading Ford to calling the new sales push “Pindemonium.â€
The new program will join the A/Z plan, which offers the best price on any Ford to eligible employee and retiree family members, as well as the the X-plan which offers discounts to friends and business partners, according to the Detroit Free Press. Ford is referring to the employees and retirees who participate in the program as ambassadors and is offering rewards for sales under the program.
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