In the latest installment of its 55-part online documentary, Ford takes a look at the importance of motorsports and auto racing to car sales. The title of the episode recalls the old “Win Sunday, Sell Monday” marketing slogan, suggesting success in auto racing can translate into new car sales. Ford says over 50 percent of its customers watch some form of racing. Watch the video after the jump…
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09/13, 10:12 AM
posted by:
Xymox
Ford needs to start watching what Pontiac is doing with their domestic current line-up. Pontiac is doing a fine job at rebuilding their brand with the Solstice, Solstice GXP, and G6. With an “updated GTO” on the way, and Camaro, you can expect the Mustang to be forgotten.
09/13, 10:51 AM
posted by:
Chris C.
55 part installment?!? I’m already bored…
09/13, 11:19 AM
posted by:
Hal
These things are so bad I’m convinced Bill Clay Ford is making them personally.
09/13, 11:40 AM
posted by:
Foster
Right. Weak
09/13, 3:20 PM
posted by:
Bonquisha Jackson
Concentrate on the product, not the marketing and Mark Fields hairpiece
09/13, 3:25 PM
posted by:
Bonquisha Jackson
Brad and Jeff sure make a cute gay couple. Ford money hasn’t made them very good looking. Surely you can buy good looking mates when you are billionaires?
09/14, 3:00 PM
posted by:
British_Rover
Someone please tell me what bits from NASCAR cars go into current ford models? There isn’t anything from a NASCAR car that is in anyway related to a current production car.
09/15, 12:58 AM
posted by:
BAMF
You are all so immature. You should try to hate less… its better for you.