In the latest installment of its “Bold Moves” 55-part online documentary series, Ford has an interesting look at the rigorous tests it performs to test and improve vehicle durability. The video includes a look at real-world driving tests, as well as high-tech simulators that shorten development time. Video after the jump…
New car price quote
Zero obligation price quote from a trusted local dealer.



12/21, 12:37 PM
posted by:
Scott Kempton
Mark Fields’ remark at the end of the video is right on the money. If they actually execute that philosophy, they’ll be back. But it’s going to be a long road; they’re pretty deep in the hole.
12/21, 12:43 PM
posted by:
Fireresq157
I like Domestic brands but stop it with this non stop commercial.
12/21, 1:13 PM
posted by:
SR
LLN – Enough with posting this Bold Moves ****. We’ve had enough of.
12/21, 1:13 PM
posted by:
SR
^^ it.
12/21, 1:26 PM
posted by:
Foster
Well best video so far. Im glad to see that there getting on the ball so far so good. Toyota might and proably will take the number 2 spot from ford but ford has a larger global market then toyota does so they will be back, and I hope get to the number one spot. Look out toyota and honda. They will get back to the top.
12/21, 2:06 PM
posted by:
A4
well thank you LLN, for reminding everyone that this is a 55-part series, and theyre just getting to halfway. Wrap it up ford.
12/21, 4:20 PM
posted by:
S-60-driver
oh my god, if ur complaining about this, don’t bother clicking the story title or the video!!!! CRIPES!!!
12/21, 5:34 PM
posted by:
chuckles
S-60, Thanks, my thoughts exactly. If you don’t want to watch the video or even look at the story…DON’T!!! Otherwise, shut up, nobody is forcing anyone to watch these. Some people actually want to see them.
12/21, 5:35 PM
posted by:
sj79
I think the videos are interesting because they give you a behind the scenes look at how automakers operate. Of course people that hate domestics probably cant stomach the video since it’s not about Toyota. It’s actually pretty rare to see this type of stuff.
12/21, 9:10 PM
posted by:
chevy490
ford no one cares about these gay videos plz stop!
12/21, 10:03 PM
posted by:
Raiden18
Wouldn’t it be more productive to use all the effort involved in making these videos and use it to actually do some “Bold Moves,” such as, oh I don’t know, actually improve sales?
12/22, 1:51 AM
posted by:
pirelli
Speaking of “perception,” that truck bouncing up the hill looked like it was falling apart.
12/22, 6:47 AM
posted by:
C-Hole
This series is such a waste of Ford’s time, money and energy. The public does not give a **** about Ford’s Boring Moves.
12/22, 9:49 AM
posted by:
bigjob
Surprise….a number of haters posting about Ford again. You losers need to go back to your Brittney Spears message board. Although I am sure a GM topic probablys gets the same responses. What a bunch of negative losers on Left Lane News…and you all know who you are!!
12/22, 8:48 PM
posted by:
The Stig
The problem with part of their philosophy of accelerated testing is that it doesn’t simulate the wear to the vehicle due to maintenance neglect over time. And really, Ford doesn’t find all the problems in their vehicles – customers find them, sometimes very soon after purchase or just after the warranty expires. Historically, from my experience Ford will leave you high and dry if, for example, the bottom end goes on your V8 500 miles past the warranty expiration period. Therefore my only bold move is to stay away from Ford and Mark Fields’ polished dialogue because it doesn’t amount to a hill of beans.
Chevy490 – you missed one – “F__king old rebuilt Dodge.”
12/23, 10:44 PM
posted by:
Sharif
Ford has yet to do one BOLD move, thats aside from saying that they are going to do a BOLD move cause that was a BOLD move
12/26, 9:06 AM
posted by:
breadwinner
What they should do is take a five year Ford off the road and run in through these tests. I’ve got a 13 year old ford ranger that they ought to look at for long term wear. Many of the things they use to keep a vehicle rattle free and tight, like all the rubber mounts, are shot. This makes a vehicle seem much worse to most of the population who doesn’t look under their car.
It’s pretty sad how clueless ford is, it looks like a bunch of folks out of business school designed that proving ground. For example, what was proved by that test with the F350 running up that bumpy hill? The tires barely touched the ground, and the back end was all over the place.. I guess the fact that the cushy interior didn’t rattle? Wow, impress me some more Ford. Throw that woman back to the wolves in engineering school and start over.