The Nissan Leaf - which retails for $4,000 less than the Focus Electric - recorded 9,674 sales during its first full-year in the U.S. market, but Ford CEO Alan Mulally says the project won't be considered a failure if the Focus EV only manages about half of that volume during its first 12 months.
Ford predicts hybrids, plug-in hybrids and pure electric vehicles will make up about 25 percent of its total vehicle sales by 2020, but most of that volume will be attributed to hybrid models. Nissan, however, expects pure electric vehicles like the Leaf to account for 10 percent of its total vehicle sales by 2020.
