By Nat Shirley
Monday, Sep 19th, 2011 @ 1:24 pm
 
Despite a disappointing performance in this year's J.D. Power Initial Quality survey, Ford took top honors in seven categories in the Auto Pacific Ideal Vehicle Awards study.

Based on a survey of 72,000 owners, the Ideal Vehicle Awards reflect owners' ratings of their new 2011 model year cars and trucks spanning 15 key characteristics ranging from power and acceleration to interior roominess. The vehicles that customers would change the least are deemed ideal.

Dearborn led the field in awards for the second consecutive year, this time totaling seven in all. No other automaker had more than three, though Porsche was named the overall brand winner. The victorious FoMoCo vehicles included the Ford Fusion, Fusion Hybrid, F-150, Super Duty, Flex, Explorer and Lincoln MKZ.

Interestingly, the 2011 J.D. Power survey had somewhat contrary findings to the Auto Pacific study, with many consumers saying there was, in fact, a lot they would change about their complex MyTouch infotainment system-equipped Fords. Ford plummeted from 5th to 21st in the J.D. Power survey, which defines "quality" as both reliability and customers' perception of a vehicle's design.

References
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