Sales of Ford ’s all-new Flex crossover have literally just begun, but already the automaker’s design team is hard at work on a revamped version, which will debut in just three years. Ford design boss Peter Horbury said the automaker has adopted a shorter model life-cycle in order to keep vehicles looking fresh.
Horbury suggested the days of minor facelifts are over, saying recent research shows small updates have “no value,” while major changes have “huge value.”
So what sort of changes can we expect for the Flex? According to Horbury, anything but the roofline, glass, and doors is fair game. He told trade publication Automotive News designers are “free to change” anything else.
Redesigning a model that has just launched is undoubtedly an unusual experience. “It is quite unnerving,” said Horbury. “It is strange, really.”
