Ford to announce sale of Land Rover, Jaguar to Tata Motors on Wednesday
03/24/2008, 5:58 PM
By Drew Johnson
While it’s no secret that Ford is preparing to sell its Land Rover and Jaguar brands to India’s Tata Motors, the Michigan-based automaker will reportedly make the official announcement of the sale on Wednesday.
According to the Financial Times, Ford will announce the $2 billion deal sometime on Wednesday.
The deal will likely include Ford taking some responsibility for the luxury marques’ pension plans.
After the sale of Land Rover and Jaguar, Volvo will be the lone brand in Ford’s PAG.
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03/24, 6:32 PM
posted by:
jjayc08
I actually hope they don’t sell Volvo. You guys may bash on Ford all the time, for who knows what, but consider that Ford never applied a marketing agenda to fit into it’s lineup to any of it’s premier auto manufacturer’s, like GM, Chrysler, Volkswagen, Toyota and almost every other automanufacturer out there do. That, took real balls.
03/24, 6:53 PM
posted by:
deutschetouring1337
It really never needed too, Aston, Landrover, and Jaguars sell themselves. I find it funny since the British Empire bascially made slaves out of Indians and now they own 2 of Britannias most British auto manufacturers.
03/24, 7:58 PM
posted by:
corvette
lets see what this does for Tata.
03/24, 8:07 PM
posted by:
terminator
This could be bad.
03/24, 8:51 PM
posted by:
autonut
Per agreement with unions and management of PAG, Tata will let them self-manage until 2011. Then we’ll see.
03/24, 9:04 PM
posted by:
johnnycanuck
Well, they will hardly be able to call it the Premier Automotive Group any more with only one marque. Kind of like jerking off with both hands tied behind your back.
03/24, 10:29 PM
posted by:
1c3d0g
Ford definitely needs Volvo. I don’t care what their reason is, if Ford sells Volvo they’re as good as dead. Volvo is tops when it comes to safety, durability and AWD systems. You’d have to be a fool to shoot yourself in the foot like this.
03/24, 10:58 PM
posted by:
autonut
1. There are no geniuses guiding Ford.
2. Ford no longer needs Volvo, since you can buy all Volvo bits in European Ford for 25-30% less then in Volvo. Volvo is already dead, Ford just late with obituary.
Johnnycanuck, Ford wrote a book on jerking off without hands and passed it along to all corners of empire.
03/25, 3:57 AM
posted by:
BlackX
This is bad..
03/25, 7:27 AM
posted by:
JohnnyBlazE
It’s not SO bad… At least the rich bitches can say “I’m goin for an Indian” and go out and buy a Jag instead of a dodgy after-boozer curry!
03/25, 1:18 PM
posted by:
DeansterTJ
Tata controlling Jag can’t be that bad. Ford eats away every company it’s owned from within, like a ****ing cancer. Anyone else running the show is a step up.
03/25, 2:05 PM
posted by:
Scarface03
This isn’t bad, this is good, and we’ve seen it coming for a while. It’s been reported on before how Tata has been gearing up for the purchase. I think Tata is serious about the marques, and will do a good job owning them.
I’m just surprised that the deal involves Ford still shouldering some of the legacy costs. I’m sure Ford would have liked to have packed all the pension plans in the backs of the Range Rovers and shipped those off too….
03/25, 3:29 PM
posted by:
Need more oil for GM
Pretty soon, there will be no more room to downsize at Ford. The American Revolution has been kicking Fords ass for decades and now Ford is really one toe from the grave. Sad really, Ford used to be an American brand like GM but then they concentrated too much on those A-holes in Europe for business so to me, they sold out and are no longer an American company.