It would seem making swift changes to improve the sales of new-but-faltering vehicles is the game plan of choice for U.S. automakers these days. Chrysler has already announced plans to revamp five cars, and now Ford says it will introduce a new Taurus next year.
The 2008 Taurus was introduced a year ago, and already it will see major changes. Ford CEO Alan Mulally said the new car will be “the one we should have made originally.” Mulally was behind the move last year to rename the 2008 Five Hundred to Taurus.
Typically, automakers wait until the middle of a car’s seven-year lifespan to make updates, but the Taurus’ slow sales appear to have spurred an early makeover.
Mulally failed to mention if the Taurus’ sister car — the Mercury Sable — would also receive a similar update.
