In today’s business world, it’s very rare that a corporation puts individuals’ needs ahead of its bottom line, especially considering the recent credit crunch. But following the devastating tornadoes in Iowa, Ford has announced it will delay payments for those impacted by the recent storms — a refreshing move that shows even the biggest corporations can have a heart.
Dubbed the Disaster Relief Program, Ford will delay qualified customers’ payments by up to two months if they leased or purchased their vehicle through Ford Credit, Jaguar Credit, Land Rover Capital, Mazda American Credit, PRIMUS or Volvo Car Finance.
“Some of our customers may have temporary financial problems because of the devastating tornado,” said Mike Bannister, CEO and chairman. “We understand that. We hope our Disaster Relief Program will ease our customers’ financial concerns as they focus on rebuilding and healing.”
