Ford unveiled the Verve concept today which could be the upcoming Fiesta replacement. Ford officials called the car a “significant hint” at how the company’s global small-car family will look. They also commented that a production version of the concept will be sold in North America, Europe and Asia.
Designed by Ford’s new global engineering team, the Fiesta replacement will hit European showrooms late next year with versions for North America and Asia scheduled to arrive between 2008 and 2010. According to Automotive News, Ford plans on building at least 1 million examples of the Ford-branded small-car and its platform sibling, the Mazda2. It is not yet known if Ford will keep the Fiesta name for the production car.
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08/23, 10:01 AM
posted by:
hockeyweather
How does this fit in line with the edge crossover??? Any ideas?
08/23, 10:06 AM
posted by:
1c3d0g
I think it looks good, like a mini MX-5.
08/23, 10:07 AM
posted by:
RicardoHead
This thing lools cool. Since Mazda’s not bringing the 2 stateside, I pray Ford goes at the niche with something very close to this. Seeing these all over the road is far preferable than seeing Yaris’s, Fits, and Versa’s any day.
08/23, 10:14 AM
posted by:
mbftw
So Ford’s plan now is to make everything look like Aston?
08/23, 10:16 AM
posted by:
Fletch
It’s not bad looking, especially compared to other cars in it’s class. Why is Ford so late to the market with this?
08/23, 10:18 AM
posted by:
Robert
It’s a B-car. There is no fitting to be done with the Edge. This is the concept for Europe. We will see our concept at NAIAS (it might be this, but I thought they were going to build a concept for us that included a new nose).
When the Fiesta - or whatever it will be called here - reaches our shores it will have a slightly different nose because of crash standards and might have an integrated 3-bar (ala 2009 Ford Fusion concepts that posted a while back as opposed to the straight edge bars now).
Would it be so bad if everything did look Aston-ish?
08/23, 10:33 AM
posted by:
global_lightning
- Looks good. Like Robert said, Aston-Martin is good to emulate. The grille, however, needs to be smaller.
- The Fiesta name has a bad association in the US to the cheapie subcompacts built in the late 80’s and 90’s. A good ‘F’ name that continues the physics theme of the Fusion, Focus…
08/23, 10:35 AM
posted by:
norsairius
if ford could bring that here to the US, I’d probably take them more seriously.
08/23, 10:37 AM
posted by:
EVOQ
it sure does look big for a small car. i like the design a lot, and think this is what the edge should have looked like. the massive grill is…different but seems to work.
08/23, 10:37 AM
posted by:
norsairius
ah, didn’t read the whole article, my bad, looks like they are bringing it over. oops!
08/23, 11:05 AM
posted by:
jackjimturkey
looks like a mini CX-9
08/23, 11:28 AM
posted by:
TOZO
The car looks pretty good. I like the hint of Aston. That small stake Ford kept in Aston will go a long way to ripping Aston off. Good job, Ford. That’ll teach Aston not to make such a small profit with so much investment.
08/23, 11:32 AM
posted by:
TomF
It looks very nice, but (A) numerous European small cars already have a similar style edge, and (B) production North American versions of these world-beating platforms have a way of coming out like turds. I always thought the Euro Escort looked pretty nice, back in the ’80s, while the Stateside Escort looked awful from the get-go.
08/23, 11:34 AM
posted by:
Mclaren19p
It definately looks good, hopefully it will be as good as the Mazda 2 it shares platforms with.
08/23, 11:35 AM
posted by:
CTS DRIVER
HOLY CRAP THAT LOOKS DARN SPIFFY.
08/23, 11:37 AM
posted by:
Mitch Bangowitz
Aston Martin got it on with a Focus!!!
08/23, 11:40 AM
posted by:
HoosierHero
Looks great Ford! Keep up the good (re-?) work!
08/23, 11:49 AM
posted by:
rey323
Nice looking! Though that grille is a way too big.
08/23, 12:10 PM
posted by:
010111
“- The Fiesta name has a bad association in the US to the cheapie subcompacts built in the late 80’s and 90’s. ”
.
.
what? the Fiesta hasn’t been sold in the US since 1980. 1980 is hardly what could be described as “the late 80’s and 90’s”. furthermore when it was sold here… it was hardly on the market long enough to gain a “bad association”. just FYI the word “Fiesta” is actually a completely separate and distinct word than “Festiva” … no xxxx. i’m not kidding. you can even look it up in a “dictionary”. for real.
08/23, 12:15 PM
posted by:
Blakkarr
I wonder if this is the face of the next US focus. If so, it’s a pretty face.
08/23, 12:25 PM
posted by:
musclemustang94
This is what ford needs. A small car that doesn’t look small, that is cheap, but doesn’t look or feel cheap. I’ve always felt that would be a home run. Toyota only dominates this part of the market because of their name, the yaris is a piece of xxxx and this thing would kick its ass.
08/23, 12:34 PM
posted by:
A4
A MINI MX-5? what the hell are you talking about?
08/23, 12:53 PM
posted by:
jJayC08
I think the headlights and the grill are a little overdone… just a little.
It looks amazing though, the way Ford is going I can see something very close to this going into production too. Now this is a bold move, Ford!
08/23, 1:53 PM
posted by:
Commodore
It looks big. Like Saturn Astra-sized.
08/23, 2:02 PM
posted by:
sunshine1810
This is a cool looking car. Ford needs to bring the to the market right now and sell it in the United States. The Mondeo should come first however. Ford Europe is so much better than Ford USA.
08/23, 2:40 PM
posted by:
67_L-88
Damn, that’s the first small car that I would actually consider buying
08/23, 3:07 PM
posted by:
jonnycat
kick ass design. Best way to bring them back from the dead is to make cars look like this. Even the Ford haters are giving this design props.
08/23, 4:05 PM
posted by:
S-60-driver
^ ^ That’s right, Jonnycat!!
08/23, 4:09 PM
posted by:
2008PowerStrokeF450Lariat
where do i sigh the papers lol
08/23, 4:26 PM
posted by:
LightSpeed
mbftw, never seen a hatchback aston martin, but thats just me. omgz0r the grille is circular, it must be copying them!
08/23, 5:09 PM
posted by:
Madcapp
looks like a pissed off roller skate.
08/23, 5:47 PM
posted by:
autonutt
Not sure I’m enjoying the upper/lower grille transplant from the previous-generation Sebring.. but this is a nice adaptation of the Mazda2 and looks like it fills the niche left by the Focus hatchbacks in the US market. I think they should keep the “Verve” name, at least for the US!
08/23, 10:09 PM
posted by:
stick2clutch
Nice, Ford should try to stay as close to this concept as possible. They should clone the girl too and offer her as standard equipment. It should also come with a mute button…. The girl that is.
08/23, 11:24 PM
posted by:
jinushaun
This is a great looking car. Fairly ballsy design coming out of Ford (USA), but it’s actually on par with typical European Fords. (Which is why I’m also confident the production version will look very close to this) Glad this is coming to the US. Ford needs something in this segment, with all the Yaris, Fit, Versa, etc.
08/24, 6:36 AM
posted by:
JohnnyBlazE
I would love to see a Fiesta XR2 or RS equivalent, but it would probably be the Fiesta ST again like the current one..but then again they want to stop that now too… Grr…
Small cars aren’t for me, but it’s not bad looking.
08/24, 8:37 AM
posted by:
maximus
be still my heart.
08/24, 10:18 AM
posted by:
jamaicandude
Damn… without a doubt, this is the best design I’ve seen come out of Ford in a long time.
08/24, 10:41 AM
posted by:
Karkat
Love it, as it sits now its a very nice small car. Something we dont see here in the states. If only these manus would get in their heads that more ppl would buy smaller cars if they made them NICE, and not cheap ass hard plastic through out, with no design flare.
08/24, 10:42 AM
posted by:
55amg
will ford make it? they make nice concept cars but never see them actually go into production
08/24, 11:18 AM
posted by:
justkillin_time
now if only concept & design actually make it to production. I understand there are safety regulations to meet - but why so many cars start out looking tight and then a big fat turd in production. Make the cars look like the concept as much as possible and watch sales sky rocket. bring it over!
jkt
08/24, 11:25 AM
posted by:
Deanster
Awesome, but as usual Ford will castrate the concept by turning the end-product into a tin-can mini version of the existing US Focus.
Good luck Ford !
08/24, 11:36 AM
posted by:
GARY
What’s wrong with me? I hate most Fords but for some reason I like this CONCEPT. Like most cars, I’m sure Ford will destroy the concept’s design appeal by the time it goes into production.
08/24, 12:05 PM
posted by:
jJayC08
Ford is about one of the only automanufacturers that I know that don’t water down their bread and butter cars from concepts… look at Taurus illustrations, Explorer conceptions and other such concepts. The Ford Fusion resembles the Ford 427 concept in many ways, but one of the reasons it looks more conventional is the market that it’s in.
I don’t like the choice of colors in the interior, but I understand it’s supposed to be dramatic, like the rest of the car. I gotta say, what an awesome interior! This car just keeps on suprising me left and right. Ford needs to make the plastic parts on the dashboard have smaller edges, but it doesn’t look cheap at all. I’m suprised at the interior lighting though, reminds me of a sci-fi movie.
A few too many buttons for me though, and the interior is what’s going to be toned down from the concept. It’ll still contain the just of the concept though, and I’m loving what I see right now!
08/24, 12:46 PM
posted by:
Malhaar
Thats what the offspring of a V8 Vantage and a Ford Focus would look like!
08/24, 12:48 PM
posted by:
jonnycat
wicked interior. I always love more buttons.
08/24, 12:53 PM
posted by:
infamouz9325
ford doesnt have the balls to put such a good looking interior or exterior on a production version!
08/24, 1:04 PM
posted by:
TOZO
Maybe all Ford models should have an Aston Martin look. The look just works. The Verve looks great. Time to buy back the Aston Martin stake already.
08/24, 1:25 PM
posted by:
Driven
To me it looks like a Civic meets an Astin Martin. This could be a hit for Ford!
08/24, 1:53 PM
posted by:
RicardoHead
Turn the magenta into something a little more manly and that interior is awesome.
08/24, 1:56 PM
posted by:
cookie4me
Kudos, give me that interior on any car.
08/24, 3:34 PM
posted by:
global_lightning
Ford rips off TRON! But I like it! I’ll take mine with electric blue lines. Now where’s my DAYGLO frisbee????
08/24, 4:59 PM
posted by:
AgmLauncher
I could go without the mass wide mouth gaping grille at the front, but the rest of the car looks very modern.
As others have said, if Ford could start selling that sort of thing in the US, they would turn around completely….
08/24, 5:08 PM
posted by:
S-60-driver
OH MY GOD…. PLEASE FORD, HURRY THE HELL UP AND PUT IT IN PRODUCTION BY END OF THIS YEAR!!
STOP WASTING TIME SHOWING THE SWEET-LOOKING CONCEPT OFF ALL OVER THE WORLD……
08/24, 7:44 PM
posted by:
2008PowerStrokeF450Lariat
man that interior is sweet looking…i like buttons…LOTS OF ‘EM TOO!!!
08/25, 11:03 AM
posted by:
Vertical
The posts on this article confirm that most of us are frustrated with great concepts turning out to be lame. We are also tired of the rediculously cheap plastic gray interiors - I rented a Focus last week, and that’s exactly what it was. It will be a broken down, rattling piece of **** soon. Why is it that we all see this, but Ford management remains so clueless? Let’s hope that they soon wake up and earn their fat paychecks (and that would include building this car - as shown!).
08/25, 6:40 PM
posted by:
Scott Kempton
I agree with a lot of you; the grille is a little overdone. But otherwise, I like this a lot. I see a bit of Mercedes in the rear end. If they build this for the States, they really need to keep the chrome trim around the windows; it makes it look much more “upscale”. And the wild colors on the seats and door trim in the interior probably isn’t feasable for production, but otherwise, I like the look of the interior. I think I can even see that purple on the dash making it—though you’d have to be careful what exterior color you paired it with.
A few days ago, I commented on the article about the Kia Proceed concept car that Ford should just pay Kia for that design and call it the next Focus. This one is an in-house design, that would work just fine also.
Ford has been talking about “Bold Moves” for several months now, but all I’ve seen since that campaign began is big, gas-sucking hogs—-hardly “bold moves”, considering Ford’s past. THIS would be a bold move, if they were to produce it—largely unchanged—from this concept. So go ahead Ford—build something small that we Americans (remember us?) can get excited about!
08/26, 1:01 AM
posted by:
Got Handling?
I agree with you A4, can anyone explain how this looks like a mini MX-5?
.
By the time this reaches production its going to look pretty plain amongst the SEAT Leons and FIAT Grande Puntos that it bears so much resemblance to.
.
Does Ford have some research to show that Europeans are soon going to be as obese as the proud citizens of the USA? - this Fiesta looks as big as a Focus
08/26, 11:33 AM
posted by:
deutschetouring1337
Heh why not just bring over the Fiat Punto lol
09/03, 7:14 AM
posted by:
DialM4Speed
This looks sweet for a small car but according to what I’ve read on another site it’s for Europe not the US. The US will probably get something that doesn’t look half as good.