Hybrid maybe?

Make it either a hybrid, or run it off of e85. Who would have guessed that tank would have had fuel economy/emissions issues.

Maybe I’m just late to the game, but am I the only one who sees the striking resemblance between this and the Rolls in the previous article? Reminds me of the Chinese knockoffs of domestic and Japanese products.

haha YESS This is the first time I can honestly thank the Federal Fuel Economy Standards! I’ve always hated this car and I saw it at NAIAS. I can’t belive it didn’t get the axe from corporate before the thought of fuel economy was even an issue.

I feel that Bryce… not really all that interesting a car to me…..

It’s a badass looking machine, but they were going to price it into oblivion anyway (like 65k to 70k), so they may as well blame the feds and get out of having to build it.

Yep, Chrysler’s just borrowing a page from the GM Book of Excuses (TM). Just blame the Feds, not poor management decisions, for anything that goes wrong.

Thank goodness that Chrysler will not produce the Imeperial. The entire Chrysler company must redesign every model with all new chassis, engines, transmissions and styling. I guess that will be the job of Chrysler’s new owner.

I think its the uggliest looking car ever, but thats me, maybe its the color

RicardoHead: $70K for a chrysler?
perhaps that’s a good thing that gas-guzzling has killed it. The line of folks wanting to pay that would be short.

In brown, this car looks like a turd

Screw the Imperial and bring back the Cordoba!!

That’s comical, gary. Why not bring back the country squire or the allante. What about the Chevette!

The cordoba looked like the kind of car scarface would drive. heessa cakaroasche!

I’d have killed that car on the drawing board – YUCK! Chrysler, not Rolls Royce

chrysler sure know how to make excuses the only reason they decided to kill this thing was lack of interest. I mean look at it. An RR phantom rip off

THIS IS A BLESSING IN DISCUISE FOR CHRYSLER.

And I was pretty my ass to sit on “Rrrrrrich Corrryntian Leather!”

prepping, not pretty. Unless you are Buenos and love man-ass.

Richardhead, jackjimturkey,

$70K for a Chrysler is not out of place. Even if the Imperial where to cost that much they can do it… The proof being a little car known as the VIPER…. $90K dollars for a DODGE!!!! A DODGE!!! Chrysler can do with a truly high dollar car, though based on complaints here, this one isn’t it. But if you are looking for a new sports car to carry such a tag…

Line 10 goto “DODGE”

As to the IMPERIAL looking like a cheap knock off, it looks better to me the more I see it but I well be honest, I think I’m in the minority on that few. However those who can not foot a 250K car note for a real Rolls or Bentley would have been looking forward to this car. I would also say I am leaning toward agreeing that this car is NOT a car Chrysler needs in the immediate. The 300 LWB was a better fit if they were going to go bigger.

If they are smart they will kill the Imperial, at least as an idea or concept (though not this one apparently), on people’s minds changing it until it works and releasing it when they can hit the right market and hit it hard.

CTS DRIVER,

I think I have to agree with you.

crap! this was gonna be tight car.
just make it a hybrid with their 4.7L v8 and they’ll have a 30mpg car ( i think 30 or is it 32). or even make a v6 with a bigger electric engine if they wanna surpass the mark.

blakkar:

withe the viper, you think ‘viper’ first, not dodge
Q: What was that car that just passed.
A: a Viper
Q: who makes it?

But I haven’t yet seen a chrysler I’d pay $70K for.
Course, there’s only one car woth that much — there are some I’d pay that much for, not because that’s what they’re worth, but because I’m in touch with reality.

I used to think 300 drivers were Rolls Royce wanna-bes. This thing is even worse. If you have a big hat and no cattle you buy the Chrysler 300 or this monstrosity. If you cant afford the original – RR Phantom – then just get something affordable that is original. Dont buy the knockoff and look like a jackoff. This car looks like its for low paid, beer guzzling losers that want to pretend they have two nickels to rub together.

First there was the 300, then the Imperial, next the Chrysler Pathetic.

$70K for this car minus the ‘Chrysler we’re in trouble’ discounts and the car would be rolling out the door for less than $40K.

Where is the style? Where is the imagination? Where did the days of original American designs go? This is one ugly knock off of a design for a car.

That you govt for putting a stop to this load of crap on wheels.

Jackjimturkey,

You may think “VIPER” before DODGE, but that is you. I still say “DODGE VIPER” when speaking of the car aloud. Whatever you may think of the company that makes the car or the car itself means very little to me.

As for your assumed grip on reality, opinions, be they yours or someone else’s, are your reality when only when you decide to assume what you imagine to be is real. But you are right actually on one thing, Chrysler has not made a car, aside for the DODGE VIPER, with a price tag at, near, or over, $70K and, for the time being, is not.

Blakkar, I am in general agreement that it is technically possible for Chrysler to build a sedan worth 70k, but this would not have been it. It comes off to me as a way overpriced 300C. I know I’m wrong, but that is the perception most will have of it also.
NOW – if Chrysler had a clue, they would take this general design and replace today’s aging 300 with it (or something damn close). It would be a logical progression from today’s popular but aging shape, would still be a major eye-catcher and rejuvenate interest in the vehicle. If they don’t do something with it soon, the 300 will end up being Chrysler’s “Taurus” in that it was a good thing that they let die slowly on the vine. This penchant Chrysler and Ford have to do that is a joke. At least GM is trying and should show some reasonable success soon, I think.

Not one Chrysler car really attracts me in any way shape or form.

I actually think it’s pretty ugly…

How are foreign made luxury cars getting past United States regulations, with 10 and 12 cylinders? Are economy stringents different for foreign brands?

If I was Chrysler management, I’d be working on bread and butter products.

I usually think of “Dodge Viper” not just “Viper” Jackjimturkey. On the other hand, I think of “Corvette”, not “Chevrolet Corvette”, as it differenciates itself from most of Chevrolets (bread and butter) products, being the basic brand of GM. And aside from that, having a unique badge.

First off, they’ve been mass-producing cars for over a century now so pretty much everything is a knock-off of something else so just get over it already. If this were a Toyonda everyone would have been “Oh cool… that Toyonda kinda looks like a Rolls… neato!” But alas it’s a Chrysler so it’s nothing more than a cheap knock-off. I really liked this car and it’s a shame they shelved the idea for now. $70k for a decked out, top of the line model would not have been that ridiculous especially given the fact that they would have most likely started in the $45-50K range. Needless to say, without any pressure from Diamler to keep this from competing with Mercedes this could have been a really fine automobile. I hope that this design is not scrapped for good and if it is I hope some of the design cues at least make it into some future Mopar offerings.

Good. Chrysler needs to spend their money on the interiors of the current lineup before releasing another model. Have you sat in a 300? Cheap plastic as far as the eye can see. Also, quit using that faux metal hard plastic on the center stacks. I can’t wait for that lame trend to die.

My views have nothing to do with it being a Chrysler. Its just a fugly car and the design is a rip off of the current Rolls Phantom but executed poorly. If you dont believe me look at the details. The door handles, the way the doors swing, the body shape, the window shape… I could go on but the point is it is a poor rip off of the Phantom.

Only American car companies keep trying to revisit designs from their past since that was the last time they sold cars the public wanted. They call it retro when its just 70% old styling and 30% new. Other than the big 3 no one else would take 70% of the look of their old car designs and make a “new” car. That design methodology is failing judging by the slumping US automaker sales. We may have 100 years of car making but its only US automakers are going retro to this extent. Other manufacturers are still coming up with fresh new designs. Chrysler is ripping off their own past designs and other manufactures current designs (Phantom).

It doesnt matter what make the car is I would not buy this model & most Americans would not buy it. Of course “Toyonda” and all the other successful manufacturers are smart enough not to design a knock off car like this Imperial. If Chrysler wants to copy a design they should look to what sells to the mainstream American public. That would be the Camry & Accord. The numbers these models pull dont lie – its what the masses are buying. Chrysler needs to design for the market they know, the mass American public. Trying to go upscale by poorly copying a design and slapping a high price tag would never work for a Honda, Toyota or a Chrysler.

This Imperial is a prime example of why the American auto industry is in such bad shape. They are not designing what the public wants to buy and they are set in their way even though sales are struggling.

Chrysler should look at this govt setback as a blessing in disguise. They can take this opportunity to design something original and new like they used to do decades ago.

how did even get built as a concept?
man thats nasty.

Richardhead,

I don’t know if you know or not, but the 300/Charger are being updated with the same new platform that will underpin the Challenger. Your assertion that the 300 is aging is a bit premature as the 300 is barely five years old. Besides this isn’t an economy car or a high end sports car, both of which need to be turned over every five to six years to stay competitive. I don’t think Chrysler will let their biggest moneymaker, aside from their trucks, get too long in the tooth.

Expect the new 300 and Charger to ship shortly after the Challenger hits in 2008 or 2009.

Chrysler has better material to draw from than Rolls and Bentley But I still like this concept car. The 1955-56 Imperial is a good start point. But on inspection, the lights really make the car look cheap.

The Challenger isnt too far behind the iImperial in the nasty department.
Seems like another desperate attempt.
Bad retro isnt the answer

I hope and trust you are right, Blakkar. Your opinions on this site are usually among the best informed and thought-out.

I still think this basic exterior design would be a great basis to replace the existing 300 with. The current 300 was very eye-catching and cool when it hit the streets (still is, really) but I meant it is dated in that it is now ubiquitous, and the Imperial design above follows in that tradition quite well and will appeal to the same crowd that bought the ‘03 300 when they want to replace it. That was no small market.

Anyway, time for work.

This clears the way for Chrysler Corp. to produce a
wagon version of the Chrysler 300…it would look pretty
awesome! Plus, it would be low cost to produce since it
would be basically a Dodge Magnum wagon.

Even better…what about adding the Chrysler ‘Cuda into the mix…isn’t this plant supposed to be producing the
upcoming Dodge Challenger? It wouldn’t take much to
add a Cuda as I’m sure Pontiac will get a Firebird version of the upcoming Camaro. There had better be a V6 version of the Challenger if Chrysler is cancelling the Imperial because of fuel economy.

One additional thought…how about Chrysler redesigning the Chrysler Sebring to look like a downsized 300???
Or the Nitro to look like a Dodge and not a Jeep? I hope the upcoming Dodge Ram P/U will look even more like a Mack Truck than the current model. Dodge has got to have bold styling…Ralph Gilles has me worried with the latest designs. Perhaps the company can hire
back the creator of the Chrysler PT with all the money they are saving on not building a money-losing Imperial.

this car wouldve been in the spotlite for lots of rappers. oh well, the rims kill tht whole car. next…

Blakkar: the “in touch with reality” comment was related to the fact that a Ferrari 612’s MSRP is $250K-plus, so if I want one, i’ve got to pay more than I think it’s worth

Driven: Touota had a concept car that was based on a 1955 crown or something. I believe they realized no one would buy it and killed it

Driven, you are so fortunate to have your finger right up the ass…er.. I mean on the pulse of the American public. These are your opinions… this car is not “fugly” just because you deem it to be so. I don’t think that color particularly does the car justice but I still like the look of the car. Fresh ideas? They all have four wheels, most have four doors and an engine up front. It’s just like music… it’s been around so long that some where, at some time it’s been done before. I really don’t know what your beef is with retro styling, a whole lot of other people seem to like it or else there would not be a ton of them on the road. The PT Cruiser was retro-styled before this whole “retro” terminology became common place and they sold like crazy. The Big 3 are the only ones doing retro? Umm… the Mini Cooper… the Toyota FJ, the new Fiat 500… hmm… Detroit must have made those German, Japanese, and Italian companies do that, it’s all their fault! You probably lambasted the 300 for having the grille of a Bentley and further asserted that they would be a major flop… for such a flop I sure see a lot of them on the roads. By your assertions the Big 3 should have gone out of business years ago yet somehow they are still here. They should design more cars like the Camry? Yes that’s just what we need, more boring, non-desript manatee-looking boxes on the road. I would gladly take a “rip-off” over some box designed by the living dead. You don’t like American cars, that’s fine – but just say it, it’s your opinion. But the last time I checked three companies are still selling more than half the cars in this country which means a whole lot of people would surely disagree with you.

Jackjimtrukey,

I’ll admit that the 612 is a lovely car, one of Ferrari’s best looking in years (along with the 599 and upcoming 460) but I have real trouble believing that there is any car in the world that is worth what the maker is asking for it as new. It was shown in a consumer study that up to as much as 70% of the sticker price of a car is actually just you paying for the name. Most exotic sports cars hover around 30-45% mark up. Mass produced sports cars like the Corvette, DODGE VIPER and 911 not so surprisingly are around 20% on the sticker, dealers will ask for more. Mind you, a 911 used to run, cost wise, even with the Corvette. That’s factory mark up for you.

Your sense of reality is one, it seems to me, is of one who “has more money than sense”. Even if I had 300K to throw at ONE car, I still wouldn’t pay one slim dime over the MSRP, no matter what the dealer says to or does for me (unless I like the extended warranty). Anything that losses value as soon as you drive it off the lot, even one cent, is NOT worth what they are asking for it. So matter what I but I always feel like I’m being ripped off.

Whether you want to pay more or not is up to you. It all depends on how much your money is actually worth to you.

Blakkar:

I wouldn’t pay MSRP for anything.
But, the pint is this car is going to cost me $200K, and I don’t think it’s worth that, but that’s what it’ll cost.

If I’ve had more money than sense, I couldn’t type a complete sentence.

Kids make you destitute

I’m a fan of this car. It needs some of the design cues toned down, a better color (black) and some slick classy rims. It would be an excellent alternative to other sedans like the Camry or 5-series or even an E-class.

Anyways, a diesel would have solved their fuel economy regulation constraints and provided ample torque for something this size. Too bad, I was looking forward to this ride.

Sure AMGoff, you’re right. American car companies are doing everything right. Thats why they have been slowing going down the toilet for years. Americans are always right and they can learn nothing from anyone else, including Toyota or Honda. You and the Big 3 can stay with that mentality until the last plant is closed.

As for the Big 3 going out of business years ago, I barely call what they have done the last few years business. Bought & sold, crying for govt help, layoffs and year-after-year money losses. Yeah they are doing great with their current direction.

Put your blinders on and stay the course AMGoff! That is what its all about. Be steadfast in your resolve not to change. You wouldnt want the Big3 to get off course for their eventual final failure, buyout or last ditch effort to stay alive merger.

You are right, the world is wrong. Chrysler is the king of cars and they are making what everyone will be driving in the coming years. Keep on believing… and pass us whatever you are smoking because it must be some good stuff.

Driven, you’re the ass making blanket statements… just say you don’t like the car. Period. I’m thinking your finger isn’t up the ass of the American public but up your own instead. Don’t get you panties in a bunch… you’ve come to the dance now dance goddamnit. When someone counters your argument don’t be a sarcastic wuss and tuck tail. You claim no one would have liked this car… you claimed Detroit is bad for doing retro styled cars when obviously they’re not the only ones. I never said any of the things you’re saying. You either didn’t read my reply or really have nothing whatsoever to counter with.

God help me… that assclown Deanster and I are actually in agreement about something… First Stuart, now Deanster… left is up and down is backwards… what a crazy day.

Yes, AMGackoff, hard to believe we’re in agreement, isn’t it? I’m having an unusually bland day. Trying to figure out if I should take your advice and drive the 40 minutes to the dealer and ask them to look at the injectors….

You guys really think the 612 is a lovely car?
I thought it was really disiappoiinting

AD (Assclown Deanster), it’s gotta be something of that nature. Either the fuel delivery is way off, the timing is out of whack, the compression isn’t right, bad spark plugs… whatever it is there is no Godly reason you should be getting that kind of mileage in your wrangler. I mean I get the same in my jeep but it’s a 2-1/2 ton Grand Wagoneer with a 360 under the hood! Like I said, when we use to have our Cherokees we would never get less than 16, I forget what I used to average but I think it was around 18-19. The cherokees were heavier and even less aerodynamic than your wrangler, so there is without a doubt something horribly wrong going on. whatever it is, it would hopefully be a cheap fix. 40 minutes?? why would you take it to the dealer, is it still under warranty?

I’m wondering if Cerberus’s plans to buy Jaguar had anything to do with this…. I would say the inclusion of Jaguar into the family would certainly have an impact on a large luxury vehicle such as this Imperial. More so than fuel economy. Chysler already owns the SMART brand, that should account for something in fleet mileage. And as Deantj pointed out, a diesel would have been great for this car, further diminishing the fuel economy excuse. If Cerberus does not pick up Jag, I would expect this vehicle to make a surprise return to the production list.

On a side note… Driven – Toyota has the “retro” FJ Cruiser, and one could easily make the argument that every new model of the 911 is a retro design. Lamborghini recently had a retro Miura concept. In terms of being a cheap knock off…know your history son. Do some research into American luxury vehicles of the 30′ and 40’s. Here’s one for ya, 1930’s Pierce-Arrow.

I saw this at the Indy Auto Show, and it looked a lot better than this picture. But like others have said, not worth the 60k+ price tag it would most-likely have.

redcar:

it was dissapointing after the 456. Man I loved that car!

THEY COULD MAKE SOME CHANGES IF THEY ARE THINKING THE RIGHT WAY…..MAKE IT MORE ECONOMICAL….DONT TERMINATE THE PRODUCTION CHRYSLER CHIEF.

Ugly Roller rip-off.

avb

ss

saf

sdkm

nasklncfsdklndfkl

ss

123

123

sa