By Drew Johnson
Friday, Apr 6th, 2012 @ 11:41 am
 
General Motors is off to a hot start in the Chinese market. Already a leader in the world's largest auto market, GM announced this week that it set new company records for first quarter and March sales in China.

General Motors says it sold 745,152 vehicles in China during the first quarter of 2012, setting a new high water mark for the company. GM's 257,944 sales in March - up 10.7 percent compared to March 2011 - was also a company record.

"GM has maintained our growth in our largest market in 2012, despite an overall industry slowdown," said Kevin Wale, president and managing director of the GM China Group. "Our new models such as the Chevrolet Malibu have gotten off to a solid start, complementing the ongoing strength of established products such as the Buick Excelle, Chevrolet Cruze and Cadillac SRX."

Not surprisingly, GM's strong sales were led by its popular Buick brand. Buick's sales increased 3.7 percent in March to a record-setting 57,082 units. Buick's Excelle line was responsible for most of that volume, accounting for 38,198 sales during the month.

GM's Chevrolet and Cadillac brands also set March sales records, selling 54,716 vehicles and 2,745 vehicles, respectively.