January auto sales numbers are in, and as always the results are a mixed bag. Sales at GM were off 20 percent, and Ford wasn’t far behind, posting a 19 percent decline. Chrysler Group reported an increase of one percent, driven by a strong Jeep brand. Toyota reported record sales, as did Honda, Audi, and Mercedes. VW brand sales were up 2.3 percent. Mitsubishi and Kia both soared 25 percent.
General Motors
GM’s U.S. deliveries totaled 247,464 vehicles, down 19.7 percent on a sales day adjusted basis, from sales of 296,003 in January 2006. Car sales were down 26 percent, while truck sales were off 15 percent.
Buick, Hummer, and Pontiac posted the largest drops of 32.8 percent, 26.7 percent, and 38.5 percent, respectively. Cadillac, Chevrolet, and Saturn also posted declines — 10.5 percent, 17.9 percent, and 22.2 percent, respectively.
Saab was the only GM brand to report an increase in sales — up 3.3 percent from January 2006. [Full data].
Ford
Ford Motor Company’s January U.S. sales declined 19 percent compared with a year ago. The company says this drop is largely a result of a planned reduction in sales to daily rental companies. Sales to daily rental companies were cut by 65 percent.
Ford brand sales dropped 22.1 percent — the biggest drop in the Ford family. The second largest decline belongs to Jaguar, which sold 12.9 percent less vehicles this January. Volvo, Land Rover, and Mercury reported 11.7 percent, 7.0 percent, and 1.4 percent declines, respectively.
The only Ford brand to report an increase in sales was Lincoln — up 2.7 percent.
Ford’s total car sales fell 32.5 percent, while truck sales only fell 9.7 percent. [Full data]
DaimlerChrysler
Chrysler Group reported sales for January 2007 of 156,308 units; an increase of 1 percent compared to 155,465 units. The numbers were its strongest in six years.
The Jeep brand rose 19 percent year-over-year, posting sales of 35,361 units. Dodge sales were up slightly, rising 3 percent to 79,461 units. Chrysler brand sales fell 18 percent, with even the popular 300 sedan declining 35 percent. [Full data]
Sales at Mercedes-Benz totalled 17,069 new vehicles for January 2007, up 36.9 percent from last January, making this the best January sales in the company’s history. Seven out of eleven mainstream models increased in sales. [Full data]
Toyota
Toyota today reported best-ever January sales of 175,850 vehicles,
an increase of 5.1 percent over January 2006.
The Toyota Division posted best-ever January sales of 153,732, up 4.7
percent. The Lexus Division reported best-ever January sales of 22,118
units sold, an increase of 8 percent.
Scion reported January sales of 9,004 units. The tC sports coupe led
the way with January sales of 4,413 units. Scion xB posted sales of 2,833
units for the month. [Full data]
Honda
Honda posted a new January record for total vehicle sales of 100,790,
eclipsing the 2006 record of 98,394. Honda Division posted record January sales of 87,773, up from last year’s record of 84,413, and was supported by record light truck sales of 41,427. [Full data]
Propelled by sales of the new MDX SUV, Acura sold a January record of
5,951 light trucks, up 48.7 percent versus last year, the division
announced today. The previous record of 4,165 was set in January 2004. [Full data]
Volkswagen Group
Volkswagen of America, Inc. today announced January 2007 sales of 16,610 units, a 2.3 percent increase over the January 2006 total of 16,237 vehicles. This figure represents the best January sales performance since 2003 for the Volkswagen brand. [Full data]
Audi sales totaled 6,399 vehicles, a 5.2 percent increase over the previous year, and the best January in the company’s history. [Full data]
Mitsubishi
Mitsubishi reported January sales of 9,383 units, up 25.6 percent from last January’s total of 7,463. It was Mitsubishi’s best January since 2004 and the largest single month percentage increase in four-and-half years (July 2002).
Outlander sales were 1,918 units, up 166 percent from last year’s
January volume. Eclipse coupe sales were 2,129, up 37 percent from a year
ago.
Eclipse Spyder closed at 306 units, more than five times the sales in January of 2006. Lancer closed at 1,684 units, up 15 percent from last January volume. Galant sales were 1,654, an increase of more than four percent.
Kia and Hyundai
Kia announced its best January sales ever of 22,524 units, a 24.4-percent
increase over the same period in 2006. The Sedona was the leading seller at
6,947 units, a 26.7-percent increase over the same period last year. The
all-new Rondo continued its ramp-up, with 478 units sold, a 16.9-percent increase over last month.
Sister company Hyundai announced sales of 27,721 units for the month of January. Sales were down 8 percent from Hyundai’s record January sales in 2006. The all-new 2007 Santa Fe and Accent showed strong gains over the previous year, posting 89 percent and 80 percent increases respectively. [Full data]



02/01, 3:26 PM
posted by:
SRT-4Ken
——->Kia and Hyaundai are on the rise……..
02/01, 3:31 PM
posted by:
A4
last i recall you were all saying chrysler was bombing worse than the other two.. flat dont sound to bad to me, especially by comparison
02/01, 3:33 PM
posted by:
A4
good to hear about mitsubishi though! looks like theyll be stick around afterall, and the new lancer will boost them even more.
02/01, 3:41 PM
posted by:
Andre Neves
^ One of those sales count for me. Your welcome Mitsubishi.
02/01, 3:48 PM
posted by:
SRT-4Ken
——->Dodge sales are up a lil bit……Iooove my SRT-4!………..
02/01, 4:05 PM
posted by:
deutschetouring1337
Chryslers are just sitting on lots, if your interested in anything by them the time to buy is now!! supercheap deals. And the Hyundai Azera is actually a better built car (nice V6)than the new Ford Fusion, go check one out I **** you not. And Audi will be dammed to hell if they dont bring the S3 over. The new A5 will be a bomb, going up against the SL Class, which they will fail.
02/01, 4:15 PM
posted by:
Adrio
Get your fugging act together Ford!
02/01, 4:15 PM
posted by:
Bush
Just got my March 07 CR, and the Ford Fusion, both 4 and V6 are recommended buys (particularly the V6) with excellent reliability ratings. Worth looking at if your not that concerned with the “looks” of the car. Not really my taste, but Ford can produce a decent daily driver if they put their minds to it. They should drop that silly Bold Moves campaign and just talk about its ratings (Fusion) to date.
02/01, 4:20 PM
posted by:
mujician
Just remember, one month means nothing. Especially after looking at Mitsubishi and Kia being up 25 percent, that’s easy. Instead of selling 8 each sold 10 last month, half of that was thanks to Andre above. As for the Azera being better than the Fusion, not a chance in hell, I’ve driven both. I do like the Azera, but in no way does it compare to the Fusion. Give me a break.
02/01, 4:22 PM
posted by:
Togo
Nice spin on Honda… you call DCx flat and honda goes back 1.7%? BWAHAHAHAHAHAHA!
lmao..
With one additional selling day in 2007, sales declined 1.7 percent based on the
daily selling rate.
Trucks will be the only thing holding them in for the year.
02/01, 4:29 PM
posted by:
Togo
Oh and for all those that failed grade 1, ford and GM dips this month were in massive part due to reduction in RENTAL car sales.
02/01, 4:31 PM
posted by:
S-60-driver
Where is GM#1forever?? He’s in hiding!! He has no excuses for GM’s woes!! lol lol
Kudos for toyota (even though i hate toyota) and do u know what it means??? They are gonna be #1 in 2007……
Ford is still struggling. I knew that. What really matters is that the 2008 year is gonna be different. Because of the release of the new F-150, 500, Focus, Fairlane, Freestyle, Montego, MKS, etc etc.
02/01, 4:31 PM
posted by:
wcnhl57
i’m kinda suprised with the mitsi, hyundia sales, i think both are ****, design and manufacturing wise, but obviously, a huge market thinks other wise. I think at the time however, mitsu and hyundia have what people want, all cars have good fuel economy and there cheap in comparison, and have very comtemporary styling, nothing very showy. I think GM flat lining it is a huge accomplishment. Even if GM flat lines it for the next 2 years i think the companies accomplished something. They have to be able to stay competitive in the market through this new import, european and asian car phase that American’s and the rest of the world are going through. After those 2-3 years, GM will do one of two things, people will buy there cars because there little phase is over and there going back to american cars, or 2, GM will have cars just as competitive as the Europeans and will be able to compete fully in this field with the Audi, BMW’s and MB of the world and nobody will make a big distinction between buying a Euro car opposed to an American. Personally, i think ford has to much financial damage done to the company to ever really pull out of this tail spin there currently in. They cannot stay at a top spot in car sales any time in the next decade. They need to restructure there entire business plan and focus on making cars that they can sell at lower quantities and have huge hits, without having to sell tens of thousands of the cars. Basically, they need to go back in history, and rebuild the company. They cannot and will not sell the number of cars they have to to be profitable
02/01, 4:32 PM
posted by:
bousbous55
Where is GM#1 when you need him? even if he was f-ing around.
02/01, 5:05 PM
posted by:
Don
nothing new…
02/01, 5:30 PM
posted by:
jackdev73
I can never understand why people enjoy seeing the American companies fail and loose. Its almost like they are happy to see GM, Ford and Chrysler group sales be down. It makes no sence. Of course, they are probably the same people who would never acknowledge that GM,Ford and Chrysler group now build world class cars.
02/01, 5:48 PM
posted by:
LamborghiniZ
People people people, if this doesn’t start convincing some of you ignorant nay sayers here that Toyota and Honda are the very best, then I don’t know what will. They are having record sales because they are making THE BEST PRODUCTS, GM is losing tons of money, Ford is bombing, and Chrysler while they had a good run there with the 300 and such, hasn’t kept it up. I like Chrysler however, because at least they make some innovative products here and there, GM and Ford however, INEXCUSABLE. It’s really great to see numbers like these, really shuts all the morons up.
02/01, 5:55 PM
posted by:
youngm7
Saturn’s numbers will come up if they ever increase advertising for two pretty good products, the Aura and Outlook. And the new Vue will be out later this year, hopefully that will raise sales.
As for the rest of GM, who knows. I hope it goes up, and I believe that it will, but time will tell. The products really are better than they were, it’s just getting that message into consumers heads.
02/01, 6:05 PM
posted by:
stick2clutch
It kinda hurts seeing the home team getting their asses kicked in the game. But we just got through the halftime show. Both teams have regrouped and are out on the field again. We should see what happens by the end of the game (at least 2010). I think we need to see what happens by 2010 to understand what we’re looking at today.
I’m with Jackdev73… It doesn’t make since how some enjoy negative sales reports coming from the American brands. Unless, they’re not in america… this is the Internet, right?
02/01, 6:09 PM
posted by:
TOZO
Dammit people, stop buying Toyotas!
02/01, 6:10 PM
posted by:
jonnycat
GM’s sales are down 19% to 247,000
Toyota’s new record is still short 43,000 units of GM’s ****ty month. So GM Still outsold Toyota on a bad day.
02/01, 6:24 PM
posted by:
Togo
I’m still laughing about them glossing over the fact that chrysler had their best january in 6 years with sales adjusted being up around 1%, but they parade honda who on an adjusted basis was DOWN.
either way, look to 2008 and beond for the bleeding to stop.
02/01, 6:25 PM
posted by:
S-60-driver
^ jonnycat…. think about this….
There’s a new Tundra coming out soon. Also, a new Corolla. Thats why the customers are waiting. Thats where Toyota is 43,000 units short of GM’s total month. If there weren’t any new truck and car coming out, people would go ahead and buy/lease these and in result…. beating GM for January sales!
02/01, 6:39 PM
posted by:
TOZO
So breaking it down into brands/marques/divisions…
Jan 2007….
JAN07Rk All’06Rank Marque JanSales Change
1 2 Chevrolet 147,385 -17.9
2 3 Toyota 144,728 11.1
3 1 Ford 130,828 -22.1
4 4 Honda 87,773 -0.2
5 5 Dodge 79,461 3
6 6 Nissan 73,680 8.6
7 7 Chrysler 41,486 -15
8 8 Jeep 35,361 19
9 10 Hyundai 27,721 -8
10 9 GMC 27,369 -2.3
11 11 Pontiac 24,060 -38.5
12 13 Kia 22,524 24.4
13 12 Lexus 22,118 8.0
14 14 BMW 19,761 2.1
15 15 Mazda 19,265 6.0
16 16 Mercedes-Benz 17,069 37.0
17 18 Volkswagen 16,610 2.3
18 19 Cadillac 13,740 -10.5
19 20 Saturn 13,705 -22.2
20 21 Acura 13,017 -10.6
21 23 Mercury 12,604 -1.4
22 22 Subaru 12,074 -3
23 17 Buick 12,013 -32.8
24 26 Lincoln 9,594 2.7
25 27 Mitsubishi 9,383 25.6
26 24 Scion 9,004 -15.9
27 25 Infiniti 8,964 11.3
28 29 Suzuki 8,179 13
29 28 Volvo 7,808 -11.7
30 30 Audi 6,399 5.2
31 31 Hummer 3,980 -26.7
32 32 Land Rover 3,433 -7.0
33 35 Porsche 2,984 -8
34 34 SAAB 2,362 3.3
35 33 MINI 2,050 -30.4
36 36 Jaguar 1,390 -12.9
37 37 Isuzu 500 -29.4
Total 1,090,382 -4.6
Notes: Changes in sales are from Jan 07 compared with Jan 06: some is daily sales rate, some is volume change; Toyota & Scion are separate as are BMW & Mini. Isuzu is exacly 500.
02/01, 8:01 PM
posted by:
MC
Who are these people buying toyotas?
02/01, 9:04 PM
posted by:
doctrsnoop
I miss gm guy. He’s like that Iraqi news minister guy, so hilariously over the top in denial, you almost knew he was in on the joke.
02/01, 9:27 PM
posted by:
bun_a_gm
Hello? GMnumberone4ever? No response? Thought so. American Revolution my ass.
02/01, 9:49 PM
posted by:
Robert
I actually applaud both GM and Ford. They are doing what they should have done two or three years ago – stop dumping in the rental fleets. If they had, their results this quarter would have looked much better (although still down). And it’s going to be hard to constantly live with 10-20% declines as they slow rental sales for the next few months, especially with the media looking for the next death and destruction story.
What must be most frustrating for GM is that their new Silverado is flat compared to last year, and trucks don’t end up in a lot of rental fleets. The positive side is that combined, the Sierra and Silverado are above last year and greater than the F-series, which suffered a large 15% decline. So, at least there looks to be marketshare increase. Part of the F-series decline, however, is probably due to a lack of Super Duty pickups in inventory. My guess is that month over month declines in F-series sales will be less than 10% from here on out (although I don’t know that for sure, the Tundra could have a larger impact than I give it credit for).
Think of it this way though, 2008 will look fair to decent for both comapnies with a host of new product out. Comparisons will probably also be easier because of fewer rentals car sales.
I still cannot believe that the Camry sold so many. It’s a good car, but not that good. My experiences with it have not proven it to be worth $4k more than the Fusion and no better, in absolute terms, than the Accord. It kind of reminds me of the domestics in their heydey when they didn’t necessarily have the best product, or did, but weren’t that far ahead of the competition, and yet sold them like hotcakes at equal or higher prices. Turn of fortunes? Will we see a similar role reversal in the future?
02/01, 11:47 PM
posted by:
Veda
“It doesn’t make since how some enjoy negative sales reports coming from the American brands. Unless, they’re not in america… this is the Internet, right?”
I enjoy negative reports on brands that make crap products regardless of where they’re based. They just really deserved it.
02/02, 12:43 AM
posted by:
LJ
Hey,TOZO… what website did you get the numbers from( I know they are correct, as I have seen Most of them on other news sites)? You posted the only numbers I have seen for Suzuki sales, for example, and it would be great to have the link to the site.
Thanks.
take care/not offense.
02/02, 9:19 AM
posted by:
Syrax
isn’t freightliner in the count on DCX as well? or it’s just cars on this?
02/02, 9:27 AM
posted by:
devilsadvocate
GM’s sales are down 19% to 247,000
Toyota’s new record is still short 43,000 units of GM’s ****ty month. So GM Still outsold Toyota on a bad day.
Comment by jonnycat, posted on February1 at 6:10 pm
Absolutely! Just another anti-american liberal media bias distorting facts in a lame attempt to paint a David-son vs Goliath-Motors story…
02/02, 10:12 AM
posted by:
imageWIS
It doesn’t matter how many cars you make, the important thing is whether the company makes a profit or not.
Jon.
02/02, 10:24 AM
posted by:
GarbageMotorsCo
Toyota continues to roll along. Just a matter of time before GM’s undeserved reign at the top of the sales charts comes to an end. I know my friends and family members that own Toyotas are happy with them so they will remain loyal to the brand for good. To them, there is no reason to stray from something you know to be high quality and durable only to take a chance on an unproven domestic in which the horror stories still echo today.
Toyotas are not my cup of tea and I’ll probably never own one, but I can understand the draw.
02/02, 10:49 AM
posted by:
XeroBlue
This is a Global economy. It doesnt matter that they are american companies or japanese companies or german companies. Portions of money from sales will always be dumped back into the us. I’ll root for the american companies when they pull their heads out of their asses and produce some good products. They could start with producing some real products worth while. Such as cars getting in excess of 50 MPG. Do that and ill do a cheer!
02/02, 11:13 AM
posted by:
doublearon21
American REV(erse)olution.
02/02, 11:32 AM
posted by:
GarbageMotorsCo
^ lol, Nice
02/02, 11:39 AM
posted by:
55amg
why is gmnumber1 not posting in times like these… he is probably in a coma after he read it
02/02, 11:59 AM
posted by:
anderson_b76
where is gmnumberone now???
02/02, 12:03 PM
posted by:
GarbageMotorsCo
probably signing up a new account under GMnumber2…
02/02, 12:16 PM
posted by:
max
LamborghiniZ-
Sure it shuts up people like GMnumber1 but, it keeps morons like you talking. Toyota/Honda arn’t as good as you all say they are.
GarbageMotorsCo-
I would like to see if Toyota can stay as the number one auto corportation for over 76 years. The bigger they are the harder they fall. GM has shown this…its only a matter of time before it happens to Toyota. So that same logic is why I have always purchased a GM vehicle. They are proven reliable to me and, are built like tanks. Unless they piss me off, I will always buy a GM product. GM’s cars need to be better in every aspect to any Toyota product in order to get people out of them and back into a Chevy/Pontiac/Buick…etc. Every new vehicle that they come out with is that much closer to that goal.
The thing that most of you have over looked is that GM’s sales are down predominately because they have really cut back on sales to rental fleets. Sure sales will be down but, they will be making more money per model line and improving the resale values of their vehicles.
02/02, 12:22 PM
posted by:
jonnycat
All GM has to do is be able to start netting only a $1000 profit per car. If you were to use January as an Avg for the entire MY07, GM would be a $3billion in the black.
All the market is doing is settling. It is like pouring sugar in a bowl, you’ll have a peak in the middle until you shake it up and it smooths out. If people think Toyota will keep rising and take all of the market share, your retarded. There will be a day when toyota starts losing their market share to companies like Kia, Hyundai.
The only reason for concern about GM and Ford is they screwed up basing their profits on x number of vehicles sold vs. a per vehicle profit, once they figure out how to do that they will be fine
02/02, 1:14 PM
posted by:
gino
In US, GM sells cars branded as: Buick, Cadillac, Chevrolet, Daewoo (is it stil sold in US?), GMC, Hummer, Pontiac, Saab, Saturn: 9, often cross-competing brands, 3 of which try to have a slice of the near-luxury market. Toyota sells 3 much better positioned and rarely cross-competing brands. To me it only says that GM has rather poor strategy (and while killing Oldsmobile was a step in the right direction, there are at least 4 more brands that should have been killed long ago). Of course it would alienate current customers, dealers, unions, etc. But at least GM could try to improve their marketing mix…
To GM#1, I noticed that over the last 2-3 weeks I would come to LLN just to read your comments. It’s just like a free comedy club with insult jokes. Good job, man!
02/02, 2:14 PM
posted by:
TOZO
LJ! – I pieced the list together from a few different sites – right onto a template so it’s quick.
(I’ve done this before too: First time Ford’s the #3 brand & Toyota’s #2)
02/02, 2:16 PM
posted by:
TOZO
btw – well spoken, mujician!
02/02, 2:16 PM
posted by:
Hal
Like Jonnycat says volume of sales isn’t as important as margin on sales, so if Ford and GM are finally eliminating the less profitable sales, cutting capacity and focusing on margins thats a good thing.
Mujician: GM and Ford don’t deserve anyone’s support just because they are American. They need to earn consumer support just like every other company.
02/02, 3:03 PM
posted by:
mujician
Sorry, I got a little out of hand, but does anyone see the point.
02/02, 4:44 PM
posted by:
LamborghiniZ
I see your point, but they’ve also screwed over a lot of workers and created some really awful products through cost cutting that just shouldn’t have happened. They DO need to earn support, don’t you understand, they’ve been around for a long time, but if they’re not producing adequately, they deserve no break just because they’ve old names. These are companies that did whatever they needed back in the day to get to the top, I was actually reading that a century ago or so GM bought up a lot of the U.S’s railroads simply to deactivate them so people would be forced to buy more cars: that’s sleazy, that’s a low blow, and that’s what they did to survive. They helped to destroy a completely different industry. Now they’re falling in quality, and they’re losing their spot as #1, that’s how the market works.
02/02, 4:47 PM
posted by:
LamborghiniZ
mujician people bash their own country, as I often bash America, because it is poorly representing the American people right now. In terms of cars, America makes inferior products compared to a plethora of other manufacturers. In terms of everything else, America is an embarrassment right now in a variety of ways, be it us making a fool of ourselves in Iraq, the way Bush really fumbled Katrina and still hasn’t made much headway on that issue, the disgustingly prejudiced conservative beliefs concerning gay marriage, and the blatant ignorance regarding global warming, America has really become something I personally am not too proud of. Maybe if you’d stop insulting everyone that maybe isn’t a naive patriotic such as yourself you’d open your eyes and see some of this
02/02, 6:16 PM
posted by:
autonutt
obviously GMisnumber1forever!
02/02, 7:48 PM
posted by:
mujician
I understand your points the Lambo, and I do agree with alot of them. It’s not right what GM did with the railroads and as far as Bush goes, I made sure I voted both times just so I could do my part to prevent him getting into office. Never cared for the bastard. I just feel that no matter what, you do have to stand up for what you are.
02/03, 10:10 AM
posted by:
chevy490
come on gm everybody wants to see u keep the top spot, besides the demacrats that is!
02/03, 12:46 PM
posted by:
Hal
Here’s an article that covers some of the issues. http://www.msnbc.msn.com/id/16951193/site/newsweek/
“The Fusion is a Mazda-based product that’s not built in the U.S., [it’s built in Mexico],” says Toyota’s Press. “The Camry is an Ann Arbor-engineered car that’s built in Kentucky. Who’s to say what’s import and what’s domestic?”
02/04, 2:13 AM
posted by:
max
Hal-
The profits Toyota makes on the vehicles that people buy still go back to their head quarters in Toyota City, Japan. The profits when people buy GM vehicles goes to their head quarters in Detroit, MI. Oh, and most of Toyota’s research and devlopment is still done in Japan along with most of their production. GM’s R&D is still for the most part done in the United States. GM still produces more vehicles in the United States for US consumption than any other automaker. Also, Ford pumps more money back into the US economy than Toyota/Honda/Nissan combined. That is how you can tell what’s an import compared to a domestic.
02/05, 9:43 AM
posted by:
mujician
For the last time, maybe not. WERE DOES THE MONEY GO???? Yeah, american workers are getting payed for labor, but that profit goes back to foreign companies. And don’t give me the stock holder crap either, because (for example) any american investing in international stocks should be shot. They are some of the riskyest stocks to invest in (Maybe not with Bush in office, LOL) and you are not supporting your own country.
02/05, 1:11 PM
posted by:
1c3d0g
jackdev73: it’s because some of the ****roaches here were problably dropped on their heads a couple of times when they were babies. Don’t mind them, soon enough when their POS cars begin losing wheels, they start rusting all over they’ll know what we mean.
02/05, 7:58 PM
posted by:
LamborghiniZ
mujician , right on, I feel what you’re saying