General Motors has announced that it will continue to streamline its operations by shifting the management structure of its four channels — Chevrolet , Buick -Pontiac- GMC , Cadillac -Hummer- Saab and Saturn. The shift will move four of the company’s five regional managers to GM’s Detroit headquarters, eliminating those positions.
In addition to those changes, GM has also created a new position of general sales manager for each of its four channels.
The elimination of the regional manager should help speed the transfer of information within the GM hierarchy, thereby streamlining marketing efforts. “The dealers don’t have a regional manager in their region now; they have a general sales manager here in Detroit,” LaNeve told Automotive News. “The way it was, the general manager in the region worked on all eight brands in the region. Now the sales manager in Detroit is only worried about the one channel.”
The changes will become effective on July 1.
