By Mark Kleis
Tuesday, Apr 19th, 2011 @ 3:19 pm

Ford has long been considered the pioneer and leader in the telematics, or infotainment realm of the domestic auto industry, but other automakers are firing back with recent introductions, such as Chevy’s MyLink, and now GMC and Buick’s IntelliLink.

While GM was sure to clarify that GMC and Buick have their own versions of IntelliLink, known as GMC IntelliLink and Buick IntelliLink, respectively, the two systems operate and function essentially identically, with the only real differences coming in the form of expected future customization with features such as apps.

When it comes to telematics most people associate the technology with Bluetooth phone connection capability, but as with most telematics systems, IntelliLink goes far beyond wireless phone operation. Features include a seven-inch touch-screen, voice controls of various vehicle functions, steering wheel-mounted controls, as well as streaming audio through Pandora and Stitcher SmartRadio.

GMC Terrain first to receive GMC IntelliLink
Another added bonus of opting for IntelliLink is the addition of a standard rear-vision camera system, XM satellite radio, custom programmable rear liftgate (set heights to avoid contact with garage doors), remote vehicle start and several advanced functions in the stereo to help identify and find music.

Of course, the main purpose of IntellLink is to help keep the driver focused on the task at hand of driving, keeping their hands on the wheel and mind on the road as much as possible.

On the Buick side of things, the 2012 Regal, LaCrosse and Verano are all set to receive the Buick IntelliLink system as an option. In Buick vehicles the system will look and feel essentially the same as in the work-minded GMC Terrain and future vehicles, although some subtle changes exist. For one, the Buick LaCrosse features an eight-inch screen, as opposed to the seven-inch screen found on the Terrain, and Buick Regal and Verano models.

In the future, apps developed to work with GMC IntelliLink will likely be more driven for work-type applications, where as Buick will be more consumer-oriented.