I don’t want to get into a p!ss!ng contest here, but it appears that this site went up yesterday after my post. Certainly the Sapphire Fact Sheet.pdf did not exist prior to May 24. Most everything else on the site goes back only to May 30.

That’s beside the point. This company appears to be designed to make a big splash in the popular media and to disappear without a trace. The picture of the beaker with green-tinted “crude oil” is even sillier than the green “gasoline.”

I wish that the Sapphire Energy’s process were real. Based on the information available so far, I believe that it is a hoax.

To Richard, just because this new fuel isn’t the same color as gasoline means nothing (and most gas is not clear and colorless). Soybean oil and diesel don’t look the same but they both function in a diesel engine. A ruby is red, and a sapphire is blue, yet they have the same chemical formula. The minute trace elements cause the difference in color. The color might be from chlorophyll, or it could be from something entirely different. In any case cholorphyll is a hydrocarbon with one magnesium atom bound to it, something I am sure that the engineers and chemists can handle.

Acura, doesn’t look like they are public yet. The private equity guys have first crack at it. Those are the guys who will invest first, and clean up if the technology is for real and the stock goes public.

The big problem is going to be mass producing this stuff in a cost effective manner. Massive scale production always has problems initially. My guess is it will be several years before a process is developed to make this competative with oil. Even at todays prices.

I read a article about this process a few years ago and the problem was producing a large amount of fuel. Small amounts were ok. Hopefully they will figure it out.

You raise a great point. Infrastructure is the Key. Like Bush said we’re “Addicted to Oil”, due to the fact we have dealer on almost every other corner. Easy Access.

It has electrolytes!

It’s what cars NEED!

(courtesy of ‘Idiocracy’)