Hella will market new tail lamp kits for the automotive aftermarket featuring a combination of its innovative CELIS (Central Lighting Systems) and LED technology. Initially designed for new-model luxury passenger cars, Hella’s rear lamps use light strips with acrylic light guides to produce brilliant light strips or rings. Hella designed and built tail lamps for BMW, and Audi (including the Le Mans concept car – pictured right). Aftermarket kits — featuring two tail lamps and the CHMSL (center-high mount stop lamp) — initially will be available for 2003 and later models of the Chevrolet Silverado and 2004 and later models of the Ford F-150 pickup truck. Similar kits for various other sport-utility vehicles and passenger cars will be introduced in 2006. The system is designed to “plug and play,” so consumers can easily install the kits themselves. Kit prices start at $400.
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