Hyundai is bringing a factory tuned concept based on its Veloster Turbo to this year's SEMA show. Unlike last year's ARK Performance-tuned SEMA car, the so-called Veloster Turbo Velocity concept will be built by Hyundai's Design and Engineering divisions of Hyundai America Technical Center in Irvine, California.
As SEMA is an aftermarket show, the car will wear lots of gear from third-party performance parts makers, and the engine itself will be completely rebuilt by Cosworth. New parts include harder and lighter pistons and connecting rods, a redone turbocharger and intercooler, new intake manifold, an intake-charging design, fuel system and engine management. The power targets for the project include 400 horsepower along with 350lb-ft of torque.
Rolling stock will be upgraded to 19x9-inch HRE wheels shod in 275/35R19 tires. Four-piston Brembo calipers will squeeze two-piece, 13.8-inch rotors, while Bilstein springs and monotube dampers will keep these wheels in contact with the ground.
The interior will also get a thorough reworking, with a Race-Keeper Video GPS data acquisition system, suede leather covering the interior and a roll bar.
The body will get an aggressive aerodynamics kit complete with integrated brake ducts, rear diffuser, and front splitter.
As the car is meant to be track-ready, there won't be a strong focus on the audio install.