It looks as though India’s Tata Motors picked the right time to acquire the Jaguar and Land Rover brands from Ford as both marques are experiencing record sales. While Tata was reportedly more interested in Land Rover than Jaguar, the British car maker has seen tremendous success in the past few months and has even posted its first sales increase in nearly two years.
According to Automotive News, Jaguar’s European sales were up 69.6 percent in April — totaling 4,047 units — marking the brand’s first sales increase since July 2006. Through the first four month of the year, Jaguar sales were up 0.4 percent.
The sales surge has largely been fueled by the all-new XF, but Jaguar has also seen an increase in demand for its X-Type and XJ sedans. Since Jaguar launched its XF just a few months ago, it has received about 18,000 orders for the sports sedan.
Tata’s Land Rover brand isn’t doing so well in Europe — with April sales down 14.6 — but the off-road brand’s worldwide April sales actually set a new record.
