Despite a downturn in the segment, Kia has officially launched its all-new Borrego mid-size SUV. The Borrego was first unveiled to the public at the 2008 Detroit Auto Show and will take on the likes of the Ford Explorer , Jeep Grand Cherokee and Honda Pilot .
Although most buyers will likely opt for the 276 horsepower 3.8L V6 version of the Borrego with gas prices now at $4, the two-wheel drive V8 model actually achieves the best highway mileage of the range (22 mpg). Moreover, the two-wheel drive V8 model actually ties the V6 versions – two and four-wheel drive models – in combined mileage (18 mpg). Not bad for a 337 horsepower SUV.
The Borrego also leads the segment in interior room and warranty length – 10 years/100,000 miles.
With a starting price of $25,245 and several class-leading attributes, the Borrego is sure to steal some sales away from the competition. However, with SUV sales falling off a cliff, the Borrego is still facing an uphill battle.
