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Lamborghini partners with Sirius Satellite radio

06/19/2008, 1:54 PM

By paulee

Yesterday, Lamborghini announced it would launch a certified pre-owned car program, and today the Italian supercar maker is proclaiming it will offer Sirius satellite radio in its models as standard equipment.

The first raging bull model to be equipped with the commercial-free music broadcaster will be the 2009 model year Murcielago in the U.S. The subscription-based service will be integrated into each car’s audio entertainment system and include a life-time subscription.

Neither Lamborghini nor Sirius mentioned if or when other models will be offered with the satellite radio service.

Sirius no longer offers a lifetime subscription, moving to monthly, yearly and bi-annual plans only. Lamborghini joins 26 other automakers as OEM partners that offer Sirius in their cars straight from the showroom floor.

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06/19, 2:37 PM

posted by:

Syrax

and when Sirius and XM are becoming one, this should make no splash.

06/19, 4:46 PM

posted by:

mayer_ray_nagin

Siri and XM dropped like rocks on the market today. Lambo would be better off dropping in an mp3 jack.

 
 
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