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Lamborghini won’t build Miura or other retro cars

10/06/2006, 3:53 PM

By admin

Lamborghini will not build any retro-themed vehicles in the foreseeable future, according to CEO Stephan Winkelmann. “Retro design is not what we are here for. So we won’t do the Miura, even as a limited edition,” Mr. Winkelmann told the U.K.’s Car magazine.

And old designs aren’t the only thing the Italian automaker will be leaving in the past. The company also won’t resurrect retired nameplates, according to Winkelmann. He said spiritual successors to the the Espada or LM002 could be built, but they would go by new names.

Lamborghini unveiled the Miura concept in January at the Detroit auto show. After its showing, Winkelmann said the Miura could be built in limited numbers as a special edition model. It seems those plans will never materialize.

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10/06, 3:56 PM

posted by:

peter g

Then I’ll have a R8 instead.

10/06, 4:11 PM

posted by:

Asher

I think this is a great decision – the retro craze will be over soon and besides only American car makers have to resort to retro designs instead of creating new inspiring ones as Lambo certainly can…

10/06, 4:38 PM

posted by:

Richard

@Asher,

I suppose that you never heard of the New Beetle. The New Beetle along with the now-defunct retro Thunderbird got this whole retro thing started.

10/06, 4:47 PM

posted by:

Fatstrat

I have mixed feelings about it. This car is beautiful and it would be a pleasure to see it often. But, Lambos of even current design are beautiful as well.

10/06, 4:54 PM

posted by:

bacalao

THANK GOD!!! cause the new miura was hideous

10/06, 5:09 PM

posted by:

wenge

It’s a great decision because releasing a new car with a resurrected nameplate only dilutes the strength/nostalgia/essence of the original car. I think Lambo wants to make new cars that achieve greatness because they are amazing not because they relive the past. IMHO of course.

10/06, 5:10 PM

posted by:

mbftw

At least a handfull should have been built!

The old Miuras are one of the most collectable Lambos nowadays!

10/06, 5:31 PM

posted by:

1c3d0g

Who cares, the Murcielago/Gallardo are much better than their predecessors.

10/06, 6:07 PM

posted by:

Bobzooki

Good! Retro is for losers with no new ideas

10/06, 7:28 PM

posted by:

LamborghiniZ

I think this is a relatively good decision, simply because as many people have already stated, resurrecting retro looks/nameplates overall does more harm than good, in brand image (by making lambo look like they can’t develop a new, great car) and in history (takes away a part of the original miura’s magic). plus lambo can build incredible new cars, as they’ve shown with the murcielago, the gallardo, and the murcielago lp640

10/06, 7:36 PM

posted by:

Shawn1982

Europeans can’t pull off retro because it just doesn’t work. Americans on the other hand can and do. It takes more talent to revive an old idea and make it ‘new’ and popular again.

10/06, 8:01 PM

posted by:

Hidden_Hunter

What a load of **** Shawn1982.

10/06, 8:07 PM

posted by:

leviathan18

going retro is when you cant make anything new… you cant create an inspiring design anymore so you take an old one that everybody loves and make it look modern… dead easy

sad they are not making it beucase i liked the way it looked

10/06, 8:16 PM

posted by:

MyGodBeatsYourGod

“Glorify the Past
When the Future dries up”
.
Bono/U2 God, Part2
.

10/06, 9:16 PM

posted by:

nowei

I’m a bit of a fence sitter on this issue.

On the one hand, I kind of agree that the whole retro thing can really backfire. Apart from a select few models–namely the Ford GT and the current Mustang–the retro thing usually doesn’t work out very well, but there are a number of reasons for this. One of the most prevalent being trying to build a retro car around an already existing car, which has been the case for most retro vehicles.

I mean, the New Beetle has been relatively successful because it does kind of capture the essence of the original Beetle. However, it has lost a lot of the original engineering genius that made it such a good car. Now it’s average, at best. Something like the new Dodge Charger, on the other hand, is a relatively great car. The only real criticism that’s constantly thrown at it, is that it’s not a real Charger. And I do agree, the new Charger doesn’t capture the essence of the original in the same way the New Beetle does. So, had Dodge called it anything else, there would be almost no criticism of that car.

The main reason I think the GT and the Mustang are great examples of retro done right is that nothing about them has really been engineered as an afterthought. So, I highly doubt that a resurrected Miura would suffer from Charger/Beetle Syndrome. And I’m with a couple other people here in my opinion that the Miura should be built because it’s a gorgeous car. They don’t even have to call it the Miura, I’d just like to see a production version of it.

The main thing that concerns about this car being dropped, however, is that I was looking forward to Lamborghini bringing out halo car. I mean, the argument can be made that either Lambo is already a Halo car, but I was hoping for a kind of Super Lambo that would compete with the likes of the Enzo, Carrera GT, or McLaren SLR. And really, if they are looking to diversify their line-up with a 2+2 and SUV, then they might need something a bit stronger than the Murcielago LP640 to occupy the top on their pantheon. However, I suppose one could make the argument that, given the corporate structure of which Lamborghini is currently a part, that halo car is actually the Bugatti Veyron. And that’s a pretty good halo car.

Finally, by deciding not to produce this car, Lambo have set the bar pretty freaking high for whatever they do next. Because if they say no Miura today, and then announce something based off of the Touareg/Q7 tomorrow, there will be a lot of unhappy car enthusiasts.

/no

10/06, 9:38 PM

posted by:

A4

yeah seriously screw that “retro craze will die off” bull****. nobodys going to rush out and buy a 150,000+ car because its “retro”. If lamborghini built this car in 5, 10, 20, 30 years down the road, it would sell, and it would look gorgeous while doing it. Its too bad.

10/06, 10:43 PM

posted by:

VDuv Kux Klan

they should build the Miura, it would be a different choice for lamborghini’s lovers

10/07, 1:05 AM

posted by:

WonbyOne

Shawn 1982 really has hit on a point, though not squarely. At least through American eyes, historical touches from cars of the 60’s especially strike a very emotional chord, even when they are popular european models done right. I sense that our european brothers don’t seem to care for retro at all.
I do think that doing a retro car properly is very difficult if one is to appease long time fans and draw in new ones as well. Face it, designing a car of any kind is a monumental task and financially risky for any company in this day and age.

10/07, 1:49 AM

posted by:

Shawn1982

Thank you WonbyOne.

Hidden_Hunter: How is that so? I’ll give you an example so you can see where I’m coming from: Lambo can build the Miura and it will most likely sell well but I am almost 100% sure that if most people could choose which one they could drive home, they’d pick the new LP640 or Gallardo. On the other hand, the Mustang, Camaro, and Challanger all have retro cues and are all very popular because they went back to a formula that really worked.

10/07, 4:49 AM

posted by:

Veda

Retro cars only work if the original version was sold in mass volume.

10/07, 8:01 AM

posted by:

Hidden_Hunter

Shawn1982, that’s very different to what you said before. You said before that European’s lacked the talent to make it happen.

10/07, 8:44 AM

posted by:

LamborghiniZ

The LamborghiniLP640 is a perfect halo car, yes, you could build a more extreme car, indeed, however who could argue that the LP640 doesn’t compete directly with the Mercedes Benz SLR McLaren, Porsche Carerra GT, Pagani Zonda, etc?

10/07, 11:25 AM

posted by:

peter g

Stop retro, think ahead.

10/07, 2:49 PM

posted by:

Hyperion

Modern Lambo styling bores me. No, I can’t afford one but I still wouldn’t be interested: the cars are more super GT cruisers than race-derived driving machines. And the lines on the cars are stuck in the 1980s. 1960’s and 1970’s Lambos may not have been reliable or fast around a track but at least they had STYLE.

So let them drop their plans to revive some classic nameplates. They have a business model that works and that’s fine. They’re just cutting themselves out of more interest from people who don’t think the name Lamborghini by itself is enough to garner interest in an expensive supercar.

As I said, a Lambo is VERY MUCH a supercar. I just really don’t like how they look and could I afford one I’d probably be looking into a Ferarri for that money.

10/07, 7:22 PM

posted by:

nowei

Yeah… I mean, the Murcielago is a supercar, no doubt. Granted I haven’t really heard much about the LP640 performance-wise, but I guess my comments stem from how the previous Murcielago compares to the Gallardo. The Gallardo’s Nurburgring lap times were only like 2 seconds off the Murcielago’s. Also, I happen to think that the Murcielago is the uglier of the two cars. Probably just because it’s a little bigger and a bit more bulbous than the Gallardo. I guess what I’m saying is, that right now, assuming I had a zillion dollars to buy myself any Lamborghini I wanted, I would buy the Gallardo, just because it’s almost as good as the Murcielago performance-wise, it’s better appearance-wise, and it’s significantly cheaper. I just don’t think there’s enough distance/difference between the two Lamborghinis at the moment.

/no

10/07, 10:52 PM

posted by:

Shawn1982

Hidden_Hunter: I didn’t say that Europeans don’t have talent to do retro. Look at the Article. The Miura is great looking. I said it just doesnt work. Mainly because retro styling doesn’t really appeal to most Europeans or anyone else really. I just said it takes more talent to make an old style look new.

10/08, 12:55 AM

posted by:

Carnut4ever

Wise move by Lamborghini because the current range looks perfect and a retro car like the Miura will definitely destroy the brand’s unique angular styling theme.

10/09, 8:52 AM

posted by:

gilby7

Excellent. Retro is such a horrible trend, I think anyway. It sells cars, but at the detriment of any creative new thinking what so ever.

10/09, 9:20 AM

posted by:

Piablo

“Retro design is not what we are here for. So we won’t do the Miura, even as a limited edition,”

Shouldn’t that have been thought of before they went and spent a few million on creating a retro concept? If that is not what Lambo is here for, then why did they do it? Confusing…

Oh I get it. That’s a way of saving face for a pretty ugly concept. Had it recieved a more positive reaction, maybe Lambo WOULD be here for retro, or something like that…

 
 
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