Lexus has had an ongoing relationship with the Pebble Beach Company since 2003, and has produced the Pebble Beach special edition SC 430 hardtop convertible every year since to commemorate that relationship. But for 2008, Lexus has decided to extend the Pebble Beach treatment beyond the just the SC and will now offer the Pebble Beach Edition RX 350 and ES 350.
Only 6,000 examples of each model will be produced and each model will come with its own unique range of Pebble Beach features.
RX 350 Pebble Beach Edition
The RX 350 Pebble Beach Edition can be had in the three colors: Classic Silver Metallic, Obsidian Black and Truffle Mica — the latter being unique to the Pebble Beach package. The RX’s exterior will sport unique 18 inch wheels, a color-keyed rear-spoiler and a chrome grille, as well as special Pebble Beach badging.
The RX’s interior will feature special floormats that will have the Pebble Beach Company’s signature The Lone Cypress logo embroidered into them.
The RX 350 Pebble Beach Edition will be available in both front and all-wheel drive and marks the first special edition Lexus to be built in North America.
The Pebble Beach Edition RX 350 will fetch a $3,880 premium over the standard RX.
ES 350 Pebble Beach Edition
The ES 350 Pebble Beach Edition will be available in Tungsten Pearl Silver and Obsidian Black, as well as the Pebble Beach-specific Truffle Mica. The ES will wear unique 17 inch wheels covered in a liquid graphite finish.
The ES’s interior will feature the same floor mats as the RX, but will also sport a leather and wood trimmed steering wheel.
The Pebble Beach package will add $4,170 to the cost of the ES.
Those who opt for the Pebble Beach package — on either vehicle — will also be enrolled in the Lexus Personalization Program.
03/14, 3:18 PM
posted by:
tripleonefive
Acura needs to come out with an overpriced package like that
Pebble Beach lol
If GM had a package like that it would be called Coney Island package
I could picture it on the Buicks
03/14, 3:21 PM
posted by:
Need more oil for GM
Toyota is grasping at straws trying to steal customers away from Buick and Cadillac. It’s actually kind of funny when you think about it.
03/14, 3:25 PM
posted by:
ÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂ
Granny’s car will be the Lexus ES350 Pube-ball Biatch.
03/14, 3:49 PM
posted by:
A4
Acura has an overpriced package, but unlike lexus, it makes their cars MORE fun to drive. (A-spec)
03/14, 3:58 PM
posted by:
MikeFX
For $4000+ over a regular ES you get special wheels, a cheesy steering wheel and palm tree floormats? Are they kidding? Even Cadillac and Lincoln cut this crap out years ago. It just shores up Lexus’s repuation as being for old farts, with its average buyer age in the mid-60’s.
03/14, 4:01 PM
posted by:
F3INT))AP3X
LP there is a golf course a couple hours up the cost from me called Pebble Beach. Maybe you haven’t heard of it but it is one of the most famous courses in the world along with being one of the most expensive. Pebble Beach is known for being a hotspot for wealthy businessmen and their trophy wives along with anyone else willing to drop the ridiculous 400+ dollars just to play the course (I won’t even say how much a stay at the lodge costs). They are also known for holding a yearly famous round of the Concours d’Elegance (http://www.pebblebeachconcours.net/), a high class car show. Lexus’s partnership with Pebble Beach is not so much a business venture as it is a way to establish an even loftier reputation by sticking the one thing on a luxury car that can make it seem even more luxurious, the name and symbol of something that represents the combined wealth of most Silicon Valley executives.
03/14, 4:25 PM
posted by:
jayjc08
I’d love a Toyota Avalon Brougham to go to the MCC or my HRC meetings.
03/15, 12:30 PM
posted by:
LamborghiniZ
Just so everyone here realizes…this isn’t Toyota trying hard to finally get customers, it’s them expanding their customer base. Lexus is the best selling luxury car in North America, far ahead of any other brand. Toyota isn’t at their last straws to get sales…they already have them.
Don’t get me wrong, I think it’s a dumb package and what not, but lets not misinterpret it.
03/23, 3:00 PM
posted by:
jackjimturkey
maybe they should come up with a special “not a rebadged toyota” edition.
Lambo: “L—s is the best selling luxury car in North America.” And shaq is the tallest Quarterback in arizona.