French luxury goods maker LVMH Moet Hennessy Louis Vuitton SA — better known as just Louis Vuitton — has won an auction to acquire Aston Martin from Ford , according to a German news report.
The news will appear in weekly auto magazine Autobild tomorrow, according to MarketWatch, which obtained an advance copy of the article. The Autobild report cites well-placed but anonymous sources.
Earlier this week, bidding ended for Aston Martin , which has been up for “auction” since August. Ford is selling the successful sports car company in order to raise much-needed capital.
Ford will retain a 15 percent stake in the company, according to the report. No details on the sale price were given, but a report by Britain’s Sunday Times in December put valuation as high as $1.2 billion.
