RSS RSS Twitter Twitter
Leftlane - news, reviews, and info for the auto-industry
 
 

MINI creates Clubman rickshaw to promote Chinese launch

08/08/2008, 3:24 PM

By Drew Johnson

The rickshaw: a staple of Chinese mobility for over a century. The MINI Clubman: not so much. The solution: combine the two. That’s exactly what Beijing MINI decided to do to promote the MINI Clubman’s launch in China.

MINI’s rickshaw – which has been dubbed ‘the other rickshaw’ – launched earlier this month in the hopes of capturing some local headlines. Despite the Olympics presence in China, the campaign has landed the other rickshaw in several local media publications and has even managed to garner some international attention.

The Clubman rickshaws started out life as standard issue Clubmans, but were sent to Hong Kong to undergo the conversion to pedal power. From there, they were sent to Beijing to start the campaign and “bring good luck to the Beijing Olympics,” according to China Car Times.

Although probably not as fun to drive as the regular Clubman, MINI could be onto something with this new zero-emissions drivetrain…





New car price quote

Zero obligation price quote from a trusted local dealer.
 
 

08/08, 3:26 PM

posted by:

bigp

how much more it weughts more then the other lil bike cabs, buts it very nice when will we have then in the usa

08/08, 3:33 PM

posted by:

crackerhemi

I bet you this thing is faster than a real MINI.

08/08, 3:41 PM

posted by:

neptronix

oh my god.. i would shoot myself in the face if i had to bike that thing around!
standard rickshaw: ~100, 200lbs?
mini rickshaw: ~700-1000lbs?

they could have at least put bicycle tires on the back!

08/08, 3:49 PM

posted by:

ktulu

time 4 racist jokes

08/08, 3:54 PM

posted by:

crackerhemi

Don’t forget they have to ride fat ass obese Americans around which should add another 1k LBs.

08/08, 4:02 PM

posted by:

acura_el2000

FINALLY…A RWD MINI!!

08/08, 4:22 PM

posted by:

brassmonkey

Wow. A Mini Crubman to bring good ruck to the Orympics!

08/08, 4:23 PM

posted by:

brassmonkey

WHeeeeee

08/08, 4:53 PM

posted by:

Mr. Piston

When will the turbocharged version be available??

08/08, 5:05 PM

posted by:

Impulsive

They took out the front end so they’d avoid the horrific start-up engine noise that’s been frightening many. Now you’ll have to deal with the coughing and farting pedalist.

08/08, 6:06 PM

posted by:

jonnycat

beans = farts = turbo powah

08/08, 7:09 PM

posted by:

A4

yeah this thing must be heavy as balls

08/08, 11:16 PM

posted by:

DeansterTJ

I think there’s an engine somewhere driving the rear wheels.

08/08, 11:19 PM

posted by:

maxcar

look at all the traffic backing up behind the dude in the first image.
look how pissed he is in the last image.
that thing has got to be hea-vy.

08/09, 5:52 AM

posted by:

illwill

i reary rike!

08/09, 2:42 PM

posted by:

Mach

I wouldn’t call it zero emissions, methane counts too you know…

08/11, 2:03 AM

posted by:

DriveCritic

‘Weight’ issues aside, this publicity stunt by the MINI’s marketing team is quite impressive. Hey, it got us talking, didn’t it?
—-
This post has been listed on http://www.DriveCritic.com/

08/11, 3:27 PM

posted by:

HemiRoadRunner

wtf? No seriously, WTF!!!!

08/11, 3:36 PM

posted by:

HemiRoadRunner

These must be that “advanced” asian technology that is showing us up on the car building scene. What a pos. They should stick to wheel barrows and bikes.

 
 
You need to log in with your user name and password before you can leave comments.

    

Forgot your Password?


Don't have a user name yet? Simply fill in the form below and click the link provided in the
confirmation email. You must supply a valid email address to complete the registration process.

  
 
 
 
 
  • Login
  • About
  • Contact
Please note that you need to log in with your user name and password before you can leave comments.
  

login
cancel
Forgot your Password?
Don't have a user name yet? Click here to register now.

Simply fill in the form below and click the link provided in the confirmation email. You must supply a valid email address to complete the registration process.

  
submit
cancel
Leftlane is the leading source for automotive industry and vehicle news, new car research, future vehicle information, and reviews. Read by car shoppers, driving enthusiasts, autoworkers, executives, and investors, the website is updated throughout the day with the very latest auto news - as it happens.

Leftlane also provides consumers with accurate and media-rich information on every car currently on the market. In-market shoppers can review specs, read overviews, view high-resolution images, watch videos, and estimate pricing. No other automotive publication brings together the same degree of timeliness, thoroughness and accuracy as Leftlane.
 
submit
cancel