Once an afterthought in the midsize sedan segment, the Kia Optima is now a fully competitive model with class-leading power and fuel efficiency, a long list of standard features and attention grabbing styling to its credit. At launch, the Optima was only available with a traditional naturally aspirated gas engine, but the efficient Optima Hybrid and potent Optima Turbo variants have since been added.
The latest Optima projects a sporty yet elegant image with its unique silhouette and sleek stance -- particularly when compared to the wallflower model it replaced. Up front, the Optima features Kia’s signature bold tabbed grille framed by slanted projector headlamps. Longer, wider and lower than before, the Optima's coupe-like profile is enhanced by a sweeping chrome arc that flows from the A through C pillars, a distinctive design motif that visually lowers the car even further.
Underneath the sheetmetal, the Optima rides on a front-wheel-drive unibody platform that stretches 1.7-inches longer than the previous model. While the car is competent in the corners, the chassis is primarily tuned for ride comfort, as is the case with most of the Optima’s competition. Inside, the cabin boasts modern lines along with a center stack that cants toward the driver to create a cockpit feel.
Powerful and Efficient
Though the standard Optima only offers a single engine option, the strong numbers put up by this 2.4-liter direct-injection four-cylinder more than make up for the lack of choice. The motor produces 200 horsepower and 186 lb-ft of torque, both tops for naturally-aspirated four-bangers in this segment. Mated to a standard six-speed automatic transmission (the previously standard manual transmission has been discontinued) highway mileage is tied for class honors with the Toyota Camry at 35 mpg, while city mileage also checks in at a strong 24 mpg.
Standard Features
The Optima can be had in LX and EX trim levels.
The entry-level LX is no stripper, coming standard with power windows and locks, A/C, an AM/FM/CD sound system with six speakers and USB/AUX input jacks, Bluetooth smartphone connectivity, keyless entry, cruise control, a trip computer and 16-inch alloy wheels.
Stepping up to the EX adds leather upholstery and imitation wood trim, a power driver’s seat, dual-zone automatic climate control, a smart key and bush-button start, 17-inch alloy wheels
Optional Equipment Packages
The Optima offers a multitude of packages for each trim. The LX Convenience Package offers an eight-way power-adjustable driver's seat and auto-dimming rear view mirror with Homelink, while the LX Technology Package (with Convenience Package) adds a navigation system with back-up camera, an eight-speaker Infinity premium audio system and dual-zone automatic temperature control with rear ventilation.
Moving to the EX trim, consumers can opt for the Premium Package, which adds a panoramic sunroof, four-way power-adjustable driver's seat with memory, heated and cooled front seats, heated rear seats, a heated steering wheel, an UVO by Microsoft infotainment system and a metal-finished shifter. The EX Technology Package (with Premium Package) adds the navigation system with back-up camera and eight-speaker Infinity premium audio system.
Occupant Safety
Every Optima is fitted with dual front, side and full-length side curtain airbags in addition to traction and stability control systems, electronic brake-force assist and a tire-pressure monitoring system.
Key Competitors
Alternatives to Optima include the quirky but capable Suzuki Kizashi, the improved Dodge Avenger and best-sellers like the Nissan Altima, Toyota Camry and Honda Accord.