I just don’t understand. Why lose the potential profit by allowing dealers to mark up your car. If you can sell a limited edition for double, do it. That is just money on the table.

Atleast Nissan cares about us poor folk. lol.

even if it takes a lifetime to pay off that damn GT-R

So what, the residual is probably going to be the original msrp?

Doubling the markup is just PLAIN STUPID!!! Cars are already NOT selling. Ford did the same STUPID thing with there SHELBY 500KR Mustang. Sales were in the toilet.
This car is already $120,000.00, that’s already WAY OVERPRICED!!! IDIOTS!!!

Right offs rule!

horvatic – Its already 120K? Its 120K after the projected markups….

Leasing is for idiots. The only type of people that lease high end cars are losers who want a high end car but can’t afford one. I would much rather drive something more modest and know its mine than drive something expensive and pretend that its mine. Also owning a car is much cheaper in the long run than leasing, but the type of people that lease are too stupid to realise that.

I love how all of you have this imtimate knowledge of the car business. I don’t know about nissan, but if its anything like ford this is how its going to work. When they announced the GT500, Ford basically told us that in order to sell them we would have to spend somewhere between $2000-$3000 in what they called promotional items and training for our techs for both of the stores that we own. After that, they “allowed” us to have 1 gt500 to sell in 2007. From invoice to sticker there is about $3800 in markup. If the car is sold at sticker, we only lose somewhere in the neighborhood of $1000. Not bad for a car that you are going to see one of. The delaer markup is set by the market. If noone wanted to pay that the cars would still be on the lots. No the market has come back to where you could probably own one for around sticker. Don’t bitch at the price if you can’t afford it. The people who can will own the cars regardless of the price.

Never underestimate the japanese……they are the kings of making deals and always come out on top.

Nissan doesn’t see one cent of the markup.

Chrysler saw this with the VIPER, which was supposed to sell for around $55K, but dealers jack the price over $100K is some areas (like LA and LV). Chysler simply built the mark-up into the price of the car. Dealers can’t make quite as much. Especially since the VIPER is not has hot as it used to be.

FORD as well with the GT (GT-40 MkV) listing as $150K but selling for over $200K. But then they made the mistake of letting it out “how many units for how long” which instantly jack up the price. Very few got to race professionally, where the car was meant to be… not a day car for rich wanna-bes. You buy a Ferrari or Lamborghini for that. If ever FORD gets around to building the GR-1 (not likely now. the tech is already out of date and FORD is still not feeling their testes hanging), one would expect the car to list well over $150K.

Nissan has never had this problem before and must only feel flattered by it. But in the end it will only hurt the car. Think that the GT-R was supposed to price about even with C6 Z06 but now is pricing about even with higher end 911s. While the car is largely worth the price, given it’s demonstrated performance, it shows a lack of control to roll out a car that the company said was one price and can’t get it to there customers at that price.

Leasing the car out is not going to solve much as what ships will still be snapped up at twice the list price under Nissan puts the brakes on this price gouging. But, like I said, Nissan is just flattered by this and will likely not do much about it for a couple more years anyway.

“Hurt the Car” is subjective. The GT-R’s biggest appeal was that is was fairly easy to obtain. It was useful as a day car so you didn’t have to settle for a two seater, and have to by a sedan for more mundane tasks.

Being largely unobtainable by the upper middle class, will hurt the cars reputation as a champion car for the “less than rich”. The Car itself will still have an interesting history that leaves it well out of professional circles (the CORVETTE and 911, for example has sterling records of victory and survival at the track. A few years ago a C5R was nearly wrecking in a ALMS race and still won it’s class by a wide margin. 911 are still considered almost indestructible and one of the best course racers in the world).

The GT-R might do well hidden away in garages but the rep will fail. They won’t be raced and so stock in the GT-R will certainly decline.

A stripped out GT-R, just an AWD with a NA V6 would not be a bad place to start. It won’t be the track burner, but it will likely not be marked up very much and will end up in the hands of those how will amp it up and race it securing it’s legacy.

There’s a lot of hype built up with this car because its new and its never been sold in the U.S. before. That’s what’s driving the markups. It won’t last. Within a year of being sold in the U.S. the markups will disappear and the car will be sold at MSRP. Within 2 years, the cars will be selling below MSRP, especially if Infiniti ends up getting a version of this car.

why don’t they play the super car game and have a 30 month back-up.

To Planet_Drive-
You’re statement(assumption) on peoplewho lease cars is completely wrong. I often lease high-end luxury cars, and I happen to have a well established business. People who lease dont do it because they cant afford the car, although some may, but when you lease. You drive the car you want for an X amount of years/months. Beat the crap out of it. Then give it back. It’s not you’re problem anymore. Maybe if you had the money in the first place, you would understand. Leasing is not always cheap.

^ True. I lease because I don’t want to deal with the legendary American quality that comes at the 3-4 year mark.

A lot of odd talk here, but you know, it all depends on what Nissan is actually planning to do with the car now.

If they continue to release such small numbers of the GTR, it will make the GTR a really exclusive car, and they probably will continue to be able to command these prices. If they plan to put the GTR into mass production and go for market saturation, then these high prices are still fine for the first year or so, but after that they really have to bring the price down.

The V-Spec also adds an interesting element into this. I think they’ll have to get the price of the GTR down to introduce the V-Spec, and if it works out this way, a lot of people could be pissed that they got the GTR for almost what the V-Spec will sell for.

Lease make a lot of sense if you own your business or professional practice. Business pays for the lease and you declare 20-25% cost of the lease as ordinary income for use of corporate vehicle (IRS guidelines are 20% I always used 25% to avoid any questions).
For individual lease is equal to renting an apartment. Except you have to live somewhere and if you don’t have 10-20% for down payment you have to rent (pissing your money away). Leasing a car is worse then renting apartment. You usually can pay about the same amount to pay off your car and have equity in it after 4 years.
The clientèle for this puppy most likely will have a business to their name.

Isn’t it true that you can only finance 110% of a vehicles value? In which case nobody would be able to finance one of these? Like I said, I’m not completely sure, but I do believe that’s how it works.

I am not trying to add to the argument between leasing and owning, but in some cases you can lease a vehicle and save money compared to outright buying. When you lease a car you are basically paying for the amount of depreciation, which is why higher mileage leases cost more. I leased a 330Ci for two years with a payment of $565 per month, (sticker price of 43K,15,000 miles/year). A 48 month loan would have cost me just over $1000/month at 6.5%, and over the life of the loan a little more than 50k. Over the course of the lease I paid out $13,560, then at the end of the lease I opted to buy the vehicle at its attained value which was 30k. I still am paying on this vehicle, and at the end of the loan I will have paid (according to the bank) $34,128. Add the $13,560 that I paid for the lease and it will come to $47,688, add the $2000 that I put down on the lease you get $49,688, saving a little over 48 month financing. If I had done 6 year financing from the beginning I would have had to pay a significantly higher interest rate versus 48 month and would have cost me over 52k. This way I got 6 year financing (essentially), and saved almost $3000 in interest. This does not work in all cases, but for me it did, and I did so only after talking with my families financial planner. Leasing a car is not ALWAYS a lose/lose situation. And also autonut, I have never seen a lease payment being equal to a loan payment, and have never paid out enough over the course of a two year lease to pay off a 4 year loan. I am not saying leasing is always a smart move, but you can win in the end….sometimes. That is all

average buyer?

You can save money by leasing. My commute kept me from leasing an X5

I think Nissan should bring a version of the race competitive version of this car a 1,200HP wonder if they would do it!