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Pontiac gets prime product placement in 50 Cent video

05/16/2007, 1:30 PM

By Nick

General Motors is continuing its alternative marketing push with a cameo of the Pontiac G8 GT and G6 GXP in a new music video by rapper 50 Cent. The company also has extensive product placements in the upcoming “Transformers” movie, and the Chevrolet Camaro Concept recently appeared in a rap video by T.I.

Rappers usually like to showcase their exotic or ultra-luxury cars in music videos, but it’s clear advertising dollars can convince them to leave the Ferraris at home.
.

The yet-to-be-released Pontiac G8 and the new G6 GXP both appear for several seconds in 50 Cent’s new video for “Amusement Park,” a single from his upcoming “Curtis,” album, due June 26th.





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05/16, 1:33 PM

posted by:

Madcapp

(EDITED FOR LANGUAGE)

05/16, 1:33 PM

posted by:

PrimeGTP

This is NOT the sort of image GM should be pushing for Pontiac…

05/16, 1:34 PM

posted by:

Madcapp

Hahahaha…olde.

05/16, 1:36 PM

posted by:

PrimeGTP

(LANGUAGE)

05/16, 1:37 PM

posted by:

golf4me

(CONTENT)

05/16, 1:46 PM

posted by:

bousbous55

Why not not 50 cent? it looked cheap anyway, being trashy can’t hurt. LOL

05/16, 1:48 PM

posted by:

400horseSS

(EDITED FOR CONTENT AND LANGUAGE)

05/16, 1:49 PM

posted by:

global_lightning

I can’t imagine Sheriff Buford is pleased…

Won’t this ultimately backfire as all the wannabe rappers will just stop buying Escalades for GXP’s?

05/16, 1:50 PM

posted by:

1487_GM_SALES

I don’t really see the problem here. People are buying Pontiacs in droves no matter if they’re black, white or purple. This is a winning formula to make a hot product even hotter by targeting a younger, hipper buying base.

Before this, videos were filled with Bently’s, Maybach’s and Rolls Royces. Those get old after a while. Let’s get something cool in there for a change.

05/16, 1:51 PM

posted by:

PrimeGTP

Madcapp is Imus?? AWESOME!!

05/16, 1:51 PM

posted by:

Madcapp

Hey 400, take your thumb out of your mouth and grow a sense of humour.

05/16, 1:55 PM

posted by:

bousbous55

400horsess… say WHAAAT?

05/16, 1:56 PM

posted by:

Bigbuck15

(EDITED FOR LANGUAGE AND CONTENT)

05/16, 1:57 PM

posted by:

PrimeGTP

Is that english you’re speaking?

05/16, 1:58 PM

posted by:

400horseSS

its not cool to use that word period little white kids in the burbs will be driving pontiacs on 20s cuz 50 does

05/16, 2:00 PM

posted by:

Madcapp

Madcapp is a hilarious and witty guy who doesn’t back pedal or apologize for saying what’s on his mind. And that’s a good philosophy that more people need to adopt.

05/16, 2:01 PM

posted by:

400horseSS

(EDITED FOR CONTENT)

05/16, 2:03 PM

posted by:

PrimeGTP

White or black, the idiotic rap/bling/gang culture is not something Pontiac should be associated with.

05/16, 2:08 PM

posted by:

Bigbuck15

(EDITED FOR CONTENT)

05/16, 2:11 PM

posted by:

PrimeGTP

(EDITED FOR CONTENT)

05/16, 2:13 PM

posted by:

1487_GM_SALES

Well, PrimeGTP, maybe you should start your own company then. If you don’t like what Pontiac is doing here, then buy something else. Simple as that pal.

05/16, 2:15 PM

posted by:

PrimeGTP

Hey, I already bought my G6, before they decided to go and re-Grand-Am the top trim. Glad I didn’t wait for this monstrosity.

05/16, 2:16 PM

posted by:

1487_GM_SALES

And awfully ignorant stereotyping, don’t ya think? Who says “Bling” has to be associated with murder or illegal drug use?

05/16, 2:20 PM

posted by:

Blakkarr

Every damn fool that thinks like Madcapp.

05/16, 2:20 PM

posted by:

SRT-4Ken

———->PrimeGTP, if you don’t like what Pontiac is doing here, then buy something else. Simple as that, homey.

05/16, 2:23 PM

posted by:

LamborghiniZ

(EDITED FOR LANGUAGE) I however know all about it and, incidentally, come in contact with it every day, you know NOTHING about what you’re talking about, shut the hell up. especially madcapp.

05/16, 2:24 PM

posted by:

CTS DRIVER

(EDITED FOR CONTENT)

Apologies, the moderator needs to eat sometime and was out to lunch.

05/16, 2:25 PM

posted by:

SRT-4Ken

(EDITED FOR CONTENT)

05/16, 2:47 PM

posted by:

jonnycat

Good marketing no matter what you call it. If the song is a hit, it’ll garner mass amount of playback, opening some kids eyes to a new / different product.

05/16, 2:50 PM

posted by:

CTS DRIVER

^^^true johnnycat it targets teenagers almost all growed up enough to buy a car.

05/16, 3:06 PM

posted by:

Htay5500

boo 50 cent wheres young buck? haha g-unit is falling apart (woo!!!) i think the G8 is interesting and GMs scrwing around w/ TI.

05/16, 3:11 PM

posted by:

gbb

This is all very funny! You guys are killin me. Crackhead GangBangers and Meth Ho’s rollin on 20’s in Pontiacs, I love it.

05/16, 3:22 PM

posted by:

Wickedated

(EDITED FOR LANGUAGE)

05/16, 3:24 PM

posted by:

maximus

(EDITED FOR LANGUAGE)

05/16, 3:33 PM

posted by:

400horseSS

i saw that on south park wicked

05/16, 3:37 PM

posted by:

homeboy234

(EDITED FOR CONTENT AND LANGUAGE)

05/16, 3:39 PM

posted by:

400horseSS

(EDITED FOR LANGUAGE)

05/16, 3:44 PM

posted by:

bacalao

wow things getting intense hahahaha???

05/16, 3:45 PM

posted by:

James

(EDITED FOR CONTENT AND LANGUAGE)

05/16, 3:45 PM

posted by:

rodeo40

“Madcapp is a hilarious and witty guy who doesn’t back pedal or apologize for saying what’s on his mind. And that’s a good philosophy that more people need to adopt.”

He doesn’t back pedal because he is hiding behind a computer. Typical redneck.

05/16, 3:48 PM

posted by:

homeboy234

(EDITED FOR CONTENT)

05/16, 3:54 PM

posted by:

400horseSS

EDITED FOR LANGUAGE

05/16, 3:54 PM

posted by:

Fromes

I think its important to to note that the Amusement park video has not been approved by MTV because of its content..so we will not actually be seeing this version of the video…and what the hell are these cars doing in a 50 cent video any way? I dont get it….

05/16, 4:01 PM

posted by:

homeboy234

(EDITED FOR LANGUAGE AND CONTENT)

05/16, 4:02 PM

posted by:

400horseSS

(EDITED FOR CONTENT)

05/16, 4:07 PM

posted by:

homeboy234

(EDITED FOR LANGUAGE AND CONTENT)

05/16, 4:08 PM

posted by:

CTS DRIVER

James go hold homeboys hand a while both of you are just trolling and arent even slightly funny anymore.
homeboy you sound just as dumb as james.
both of you along with madcapp are just sorry lonley little morons who need attention and have to talk this trash behind a computer because you would never have the gall to actually say this stuff to somebodys face.
pathetic little simpletons.

05/16, 4:11 PM

posted by:

dpz4shizzy

To Fromes,
Even if the “Amusement Park” video does not make it to TV, there is still a possibility that it could wind up on youtube.com some how some way. Trust me, nowadays people watch more youtube then they do TV. GM knows what they are dooing with their advertizing (can’t say the same for their cars tho). Look at the Cadillac Escalade, 50 Cent and others had them in their music videos and look, the Escalade was a sales winner (not to mention the wheel and tire companies who couldn’t make enough chrome 22″ rims to keep up with demand).

To everyone else (you know who you are),
a little bit more kindness and less inappropiate jokes around here. This is a site for Automobile Enthusiasts not for grown men to be arguing like little 5 year olds. If you want to argue about something do it on AIM, not on this forum. Or we all could be mature adults and not say stupid ****.

05/16, 4:11 PM

posted by:

CTS DRIVER

RACISM COMPLETELY DEFINES IGNORANCE.

05/16, 4:17 PM

posted by:

homeboy234

(EDITED FOR CONTENT AND LANGUAGE)

05/16, 4:19 PM

posted by:

Madcapp

(EDITED FOR CONTENT AND LANGUAGE)

05/16, 4:22 PM

posted by:

homeboy234

(EDITED FOR LANGUAGE AND CONTENT)

05/16, 4:26 PM

posted by:

CTS DRIVER

You are better than this homeboy234 i have read some really intellegent posts from you lately and actually agreed with you several times. james madcapp and the racists will get theirs eventually. nope im no gangster i dont need to hide behind a group of people to feel tough.
i honestly dont think your skin color or country you are from define your character, people do that for themselves.
we al know you really dont mean the 911 thing, but the racists have no room on this planet.
judge a man by his actions and words not by his creed and ethnicity.

05/16, 4:26 PM

posted by:

Tim_s

Amen, CTS DRIVER! I hate censorship, but the moderators, if there are any, need to pull some of these posts down. Some people decided to troll around a bit and got nothing but more trolls.

Why are we here? Oh yeah, cars! Let’s discuss CARS on this website about CARS! Or is it nap time for most of you?

As for 50 Cent having Pontiacs in his video, it is nice to see a couple of American cars in a video for a change. Time will tell if this alternative marketing will work for GM and Pontiac.

05/16, 4:31 PM

posted by:

jonnycat

some of you are such losers, LMAO.

05/16, 4:35 PM

posted by:

CTS DRIVER

god i want to see the video now like crazy. it is a little odd seeing 50 with a pontiac its a long way from his chrome lambo. :)

05/16, 4:36 PM

posted by:

Rompn4x

(EDITED FOR CONTENT)

05/16, 4:37 PM

posted by:

jonnycat

Relax, homeboy is probably only 12.

05/16, 4:45 PM

posted by:

PrimeGTP

To be fair, I am probably being too hard on this. I am simply against almost all aspects of rap culture, and don’t like it mixing with my car (Though the GXP is a total bastardization of what I thought was a really nice looking car). It is a sound marketing tool though, and perhaps this will inspire some aftermarket interest that currently isn’t really there for the 3.6L G6 (which I own in the much more attractive, though sadly now defunct, GTP variant). Oh well, have at it GM.

05/16, 4:46 PM

posted by:

jonnycat

Death to you Prime GTP. hahaha

05/16, 4:49 PM

posted by:

PrimeGTP

STFU, Jonny! That’s it, now you’ve pushed me too far. I just banned you from G6P with my non-existant admin powers.

05/16, 4:50 PM

posted by:

jonnycat

lol.

05/16, 4:53 PM

posted by:

Don

rap sucks.

 
 
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