It’s evident by the IQ Concept — unveiled at the Frankfurt Motor Show — that Toyota is pushing to create a minicar that could be sold in emerging markets such as China, Russia and Brazil. However, the Japanese automaker is concerned that it might have trouble building a minicar that is safe and high in quality while still pricing it within the segment.
After driving prototypes of Toyota’s low-cost car, Toyota president Katsuaki Watanabe told Automotive News Europe that he found the “level of the new car not bad” but also said there was room for improved quality. This indicates that the price of the small car will actually be higher than originally expected. Watanabe continued to say that Toyota could offer the car for less than €5,000, although he said that the car wouldn’t offer the safety and quality Toyota is known for at that price.
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09/18, 10:31 AM
posted by:
Commodore
Then spend the extra money?
I don’t think that quality is that important if the car is targeted at the Chinese market. People there look for the cheapest car – I don’t think that they are concerned with having a safe and well-built car as much as they are concerned with having a car — any car
09/18, 10:41 AM
posted by:
autonut
Here is solution: bicycle with 3 seats for China, rickshaw for 3 for India, vodka for Russia. Good for environment and will control price of oil for our market. Those developing economies are killing us.
09/18, 11:02 AM
posted by:
55amg
i’ll be much safer than Chinese cars.
09/18, 11:40 AM
posted by:
CTS DRIVER
hahahaa@autonut
in china its still safer than a scooter.
09/18, 11:45 AM
posted by:
1487_GM_SALES
The only maker who can successfuly build a minicar is GM. Toyota is going to struggle to meet GM quality and reliability just like Smart, Mini, etc. all have and still can’t. Toyota just doesn;t have the ability to build a quality car like GM
09/18, 12:29 PM
posted by:
Hugh Jass
What they are really struggling with is the profit margin.
09/18, 12:42 PM
posted by:
Scarface03
With Scion and Yaris development, you’d think Toyota would have a handle on developing a small car.
But why develop and build a minicar for emerging markets. Why not also “target” established minicar markets like Europe?
09/18, 12:48 PM
posted by:
1487_GM_SALES
That’s because Scion and the Yaris are failures. Owners are up in arms over quality issues, poor reliability and dismal quality. Only owners in the small segment who have defect free, perfect cars are the Chevy Aveo owners. Toyota should take notice
09/18, 12:59 PM
posted by:
jonnycat
Please, GM’s doesn’t have a minicar. The subcompact Aveo’s are Korean sourced a la Daewoo. Dip ****.
Hugh Jass nailed it. They probably won’t change a thing in the Toyota and mark it up for healthy profit.
09/18, 3:08 PM
posted by:
Htay5500
GM hasn’t even made a minicar. theres barely any news about them coming out.
09/18, 4:27 PM
posted by:
Commodore
I think GM SALES is talking about GM’s minicars – the Groove and the Beat which are both better than this
09/18, 6:31 PM
posted by:
sharpie
Commodore, your first statement is about as asinine as it can get. Just because the Chinese car companies make unsafe products at present does not mean that Chinese consumers will not demand safer cars. The Chinese government will have to work on the law first though.
Desire and what products actualy are available on the market are not the same.
GM, you don’t care if the Aveo is made in Korea, Mexico or US. If I slap a GM badge on my turf, you would try to say it is better than a Toyota.
09/18, 6:36 PM
posted by:
1c3d0g
LMAO…Toy Ota is really on a roll today, aren’t they?
“the safety and quality Toyota is known”
09/18, 6:37 PM
posted by:
Foreigncarssuck
Toyota will never be #1, you know why? Because GM has been selling cars longer! TO the idoits who say American cars have cheap plastic interiors, what do you think imports have? Steel interiors? All new cars have plastic interiors, yes even maybachs and rolls royces!
OUT OF A JOB YET? KEEP BUYING FOREIGN!
09/18, 6:38 PM
posted by:
1c3d0g
…for” Who are they kidding?!? Man, my stomach aches laughing this hard…ahaha…
Damn sentence got cut off in previous post.
09/18, 7:13 PM
posted by:
Cyclone of Red
Oh boy. GM Sales realized everyone was onto his game so he changed it to foreigncarssuck. Bring on the drivel! Its pretty darn funny.
09/18, 8:35 PM
posted by:
Commodore
“will not demand safer cars. The Chinese government will have to work on the law first though.”
Key word in that quote: WILL. Yes, they WILL, but that is hardly at the top of the consumer list right now. And I wasn’t talking about Chinese cars in specific (which are about as safe as riding a motorcycle) but rather cars in general. When they buy a car, they go for the one that is cheapter (usually the one that is less safe)
09/19, 8:08 AM
posted by:
1487_GM_SALES
Toyota struggles with everything which is why they need to outsource everything to GM
09/19, 9:00 AM
posted by:
vm54
>
Hardly!!! I’m the owner of an Aveo and it’s been the most expensive car to maintain in my 37 years of driving. Has had numerous problems that required pricey repairs and it still doesn’t drive like anything more than a crappy toy.
There’s a reason people buy Civics and Toyotas, GM_SALES, and it isn’t because of the car mags recommendations — it’s because they last.
09/19, 11:04 AM
posted by:
jackjimturkey
some foreign cars don’t suck
vm4 my civic and toyota put together lasted for 175,000 miles, or 15,000 fewer than my ‘83 cavalier
09/20, 1:41 PM
posted by:
lamboz get a life
an Aveo huh. True automotive enthusists.
09/22, 9:46 AM
posted by:
BLISS
TRY ANOTHER WAY OUT