Ford pits its new Fiesta against the Lamborghini Gallardo. Seriously.

The Ford Fiesta was designed to take on the likes of the Honda Fit and Nissan Versa but, for whatever reason, the Blue Oval has decided to pit its latest small car offering against the Lamborghini Gallardo.

Although we fully understand that Ford isn't serious in its Fiesta to Lamborghini comparison, we really can't find any logical reason for this video to even exist. Sure the Fiesta and Gallardo stand as their respective marques' entry-level vehicles, but beyond that, we can't find any other commonalities.

And judging by the comments left on Ford's YouTube page, we aren't alone in our thinking. The Lamborghini may not have a capless fueling system, but do Fiesta buyers really care? Let us know in the comments below.