GM is looking to trim its white collar workforce in North America.

General Motors has reportedly hired consultant firm Hackett Group to help pare the automaker's white collar workforce. The cuts will be limited to GM's North American operations.

The hiring of Hackett is just the latest step in GM's push to improve the company's overall efficiency. GM has quietly reduced its white collar workforce this year, with most cuts occurring at GM's Renaissance Center headquarters in downtown Detroit. Those layoffs have mostly been in the areas of engineering, product development and corporate operations.

"We are streamlining our business, looking for efficiencies, and to this extent, there will be some headcount reductions and it will be on a global basis," GM spokesman Jay Cooney said. "GM is continually seeking ways to improve our operating performance and reduce complexity to deliver a world-class cost structure and profit margins."

No word on how many layoffs GM is planning, but the company is looking to best Ford's 7 percent profit margin.


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