An executive cautioned that it is not planning a Jeep Wrangler rival, despite years of rumors pointing to such a project.
GMC has hinted at plans to launch a small SUV to slot below the Terrain.
"To me, there is more room for SUVs in the GMC stable," Buick and GMC brand head Duncan Aldred said at a recent media event, as quoted by Automotive News. "An obvious place for GMC to be if it expands is that small SUV segment."
Persistent rumors have pointed to a GMC rival to the next-generation Jeep Wrangler, possibly a body-on-frame model underpinned by the Canyon and Chevrolet Colorado chassis. Designers are said to have gravitated toward a Hummer-like styling.
Aldred downplayed the rumors, admitting that he doesn't think it is "worth trying to take on Wrangler."
Aldred is apparently frustrated that GMC doesn't already have a compact crossover, arguing that the premium truck brand "should have been first in the segment."